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Identification

Personal identification

Full name
Ana Inês

Citation names

  • Inês, Ana

Author identifiers

Ciência ID
AF11-4939-CE60
ORCID iD
0000-0002-4937-4295

Languages

Language Speaking Reading Writing Listening Peer-review
Portuguese (Mother tongue)
English Advanced (C1) Advanced (C1) Advanced (C1) Advanced (C1) Advanced (C1)
French Advanced (C1) Advanced (C1) Advanced (C1) Advanced (C1) Advanced (C1)
Spanish; Castilian Elementary (A2) Intermediate (B1) Elementary (A2) Upper intermediate (B2) Beginner (A1)
Education
Degree Classification
2022/09 - 2026
Ongoing
Marketing e Estratégia (Doutoramento)
Universidade de Aveiro, Portugal
2018/09/14 - 2021/02/14
Concluded
Gestão (Mestrado)
Universidade de Aveiro, Portugal
"Valor percebido, Brand Equity, Satisfação e Intenções de Lealdade nos Consumidores de Bebidas Vegetais" (THESIS/DISSERTATION)
18
2014/09/08 - 2017/06/30
Concluded
Línguas Estrangeiras Aplicadas (Licenciatura)
Major in Relações Empresariais
Universidade Católica Portuguesa, Portugal
18
Affiliation

Others

Category
Host institution
Employer
2022/09 - Current Assistente de Investigação (BI) Instituto de Engenharia de Sistemas e Computadores Tecnologia e Ciência, Portugal
Projects

Grant

Designation Funders
2022/09 - Current SoTecIn Factory - Social and Technological Innovation Factory for Low-Carbon and Circular Industrial Value Chains
Research Fellow
Outputs

Publications

Book chapter
  1. Inês, Ana; Hespanha, Maria; Leite, Mariana; Pires, Patrícia; Moreira, António Carrizo. "Open Innovation: A Successful Case Study of a Portuguese Company Seeking Complementary Resources". In Impact of Open Innovation on the World Economy, 52-82. IGI Global, 2022.
    Published • 10.4018/978-1-7998-8665-5.ch003
  2. Inês, Ana; Hespanha, Maria; Pires, Patrícia; Almeida, Andreia; Moreira, António Carrizo. "Seeking Opportunities: Challenges Faced by a Small “Born Global” Company". In Advanced Perspectives on Global Industry Transitions and Business Opportunities, 87-110. IGI Global, 2021.
    Published • 10.4018/978-1-7998-4303-0.ch005
Conference abstract
  1. Dalmarco, Gustavo; Sacchetti, Federico ; Inês, Ana; Zimmermann, Ricardo. "Redesign of circular products: an analysis of the Footwear industry". Paper presented in Human-Centred Technology Management for a Sustainable Future (33rd IAMOT Conference), Porto, 2024.
    Published
Conference paper
  1. Inês, Ana; Pires, Patrícia; Carvalho, André; Santos, Luís; Branco, Frederico; Au-Yong-Oliveira, Manuel. "The Strategy of Josefinas: Building a Well-Known Brand Through Social Media". Paper presented in 7th World Conference on Information Systems and Technologies (WorldCIST’19), La Toja, Galicia, 2019.
    Published • https://doi.org/10.1007/978-3-030-16187-3_37
Journal article
  1. Ricardo Zimmermann; Ana Inês; Gustavo Dalmarco; António C. Moreira. "The role of consumers in the adoption of R-strategies: A review and research agenda". Cleaner and Responsible Consumption (2024): https://doi.org/10.1016/j.clrc.2024.100193.
    10.1016/j.clrc.2024.100193
  2. Ana Inês; Andreia Diniz; António C. Moreira. "A review of greenwashing and supply chain management: Challenges ahead". Cleaner Environmental Systems (2023): https://doi.org/10.1016/j.cesys.2023.100136.
    10.1016/j.cesys.2023.100136
  3. Inês, Ana; Moreira, António Carrizo. "The influence of perceived value and brand equity on loyalty intentions. The case of plant-based beverages' consumers.". Polish Journal of Management Studies 27 1 (2023): https://pjms.zim.pcz.pl/resources/html/article/details?id=611211.
    Published • 10.17512/pjms.2023.27.1.06
  4. Inês, Ana; Pires, Patrícia; Leite, Mariana; Moreira, António Carrizo. "As pequenas e médias empresas e o desafio da inovação aberta". Gestão e Desenvolvimento 29 (2021): 199-221. https://revistas.ucp.pt/index.php/gestaoedesenvolvimento/article/view/10030.
    Published • 10.34632/GESTAOEDESENVOLVIMENTO.2021.10030
Activities

Oral presentation

Presentation title Event name
Host (Event location)
2023/07/04 The role of R-strategies for Circular Supply Chains - a systematic literature review EurOMA - European Operations Management Association
(Leuven, Belgium)
2023/06/30 Valor percebido, brand equity, satisfação e intenções de lealdade dos consumidores de bebidas vegetais ICIEMC 2023 – International Conference on Innovation and Entrepreneurship in Marketing and Consumer Behaviour.
Universidade de Aveiro (Aveiro, Portugal)
2023/02/02 Valor Percebido, Brand Equity, Satisfação e Intenções de Lealdade dos consumidores portugueses de bebidas vegetais Jornadas Luso-Espanholas de Gestão Científica
Universidade de Aveiro (Aveiro, Portugal)
2019/04/17 The Strategy of Josefinas: Building a Well-Known Brand Through Social Media 7th World Conference on Information Systems and Technologies (WorldCIST’19)
(La Toja, Galicia, Spain)
Distinctions

Award

2023 Best Thesis Award in Consumers and Brands
Universidade de Aveiro, Portugal