Apresentação oral de trabalho

	Título da apresentação	Nome do evento Anfitrião (Local do evento)
2025/05	Sparking Controversy by Taking a Stand: A Double-edged Sword.	Mediterranean Consumer Research Symposium, Crete
2025/05	The Effect of Generative-AI on Forecasting Bias	Mediterranean Consumer Research Symposium, Crete
2025/05	Language Effects on Gender Bias	Mediterranean Consumer Research Symposium, Crete
2025/03	Crafting Research Ideas	Italian Marketing Association
2024	Language Effects on Gender Bias	Nova Science Innovation Day, Lisbon
2024	Emotion Penalty in Political Speech	Nova Science Innovation Day, Lisbon
2023	Creatives’ Brand Attitudes Affect the Type of Ads They Produce (cancelled)	Bocconi University
2022/09	The Effect of Social Density on Word of Mouth	University of Vienna
2022/06	Creatives' Brand Attitudes Affect the Type of Ads They Produce	HEC Paris
2022/05	Creatives' Brand Attitudes Affect the Type of Ads They Produce	EMAC online seminars series
2022/05	Creatives' brand attitudes affect forecasting accuracy	EMAC Annual Conference
2022	“Creatives’ Brand Attitudes Affect the Type of Ads They Produce	EMAC. Budapest
2021/10/30	Creatives' Brand Attitudes Affect the Type of Ads They Produce	Association for Consumer Research Conference. Seattle (online)
2021	Debiasing Training and Compliance with Covid-19 Prevention Measures	International Seminar Social Vulnerabilities and Health
2021	When and Why Physical Strength Increases or Decreases Persuadability	Universidade Católica Portuguesa (planned)
2020/10	When and Why Physical Strength Increases or Decreases Persuadability	Association for Consumer Research
2020/10	Creatives' brand attitudes affect forecasting accuracy	Association for Consumer Research. Paris (online).
2020/06	Dumb muscle: When and why physical strength increases persuadability	ESADE Research Seminar Series (Barcelona, Espanha)
2020/06	When and Why Physical Strength Increases or Decreases Persuadability	ESADE
2020/04	Dumb muscle: When and why physical strength increases persuadability	Católica-Lisbon Research Seminar Series (Lisbon, Portugal)
2020/03	Creatives' brand attitudes affect forecasting accuracy	Society for the NeuroScience of Creativity. Online.
2019/07	Creatives' Brand Attitudes Affect the Type of Ads They Produce	Ciência 2019 - Encontro com a Ciência e Tecnologia
2019/02	Dumb muscle: When and why physical strength increases persuadability	Society for Consumer Psychology Conference Society for Consumer Psychology (Savannah, Estados Unidos)
2018/12	Dumb muscle: When and why physical strength increases persuadability	MIT Sloan B-lab, Cambridge (Boston, Estados Unidos)
2018/12	Creatives' Brand Attitudes Affect the Type of Ads They Produce	Mediterranean Consumer Research Symposium. Barcelona.
2018/11	Dumb muscle: When and why physical strength increases persuadability	Boston Judgment and Decision Making Day (Boston, MA, Estados Unidos)
2018/11	Dumb muscle: When and why physical strength increases persuadability	MIT Sloan, International Faculty Fellows meeting (Boston, Estados Unidos)
2018/09	Dumb muscle: When and why physical strength increases persuadability	Harvard Business School B-lab (Cambridge, Estados Unidos)
2018/05	Dumb muscle: When and why physical strength increases persuadability	European Marketing Academy Conference (Glasgow, Reino Unido)
2018/05	Marketing principles to hack the planet	ISCTE – University Institute of Lisbon (Lisbon, Portugal)
2017/11	The effect of environmental crowdedness on information sharing	Instituto Superior de Psicologia Aplicada (Lisbon, Portugal)
2017/05	The effect of crowdedness on information sharing	European Marketing Academy Conference (Groningen, Países Baixos)
2016/11	Dumb muscle: When and why physical strength increases persuadability	NOVA SBE, Research Management topics, senior series (Lisbon, Portugal)
2016/10	The effect of crowdedness on information sharing	Beliefs and Decisions (Lisbon, Portugal)
2016/02	The effect of crowdedness on information sharing	Society for Consumer Psychology Conference (St. Petersburg, Estados Unidos)
2015/11	The effect of crowdedness on information sharing	Mediterranean Consumer Research Symposium (Madrid, Espanha)
2015/11	The effect of environmental crowdedness on information sharing	NOVA SBE, Research Management topics, senior series (Lisbon, Portugal)
2015/10	The effect of crowdedness on information sharing	Association for Consumer Research Conference (New Orleans, Estados Unidos)
2015/10	The devil you know: Service failures, self-esteem, and behavioral loyalty	Association for Consumer Research Conference (New Orleans, Estados Unidos)
2015/07	The devil you know: Service failures, self-esteem, and behavioral loyalty	Academy of Marketing Science World Congress (Bari, Itália)
2015/06	The effect of crowdedness on information sharing	Società Italiana Marketing Doctoral & Research Colloquium (Urbino, Itália)
2015/05	The devil you know: Service failures, self-esteem, and behavioral loyalty	European Marketing Academy Conference (Leuven, Bélgica)
2015/02	Brand (In)fidelity: When flirting with the competition strengthens brand relationships	Society for Consumer Psychology Conference (Phoenix, Estados Unidos)
2014/12	The devil you know: Service failures, self-esteem, and behavioral loyalty	Pompeu Fabra University (Barcelona, Espanha)
2014/12	The devil you know: Service failures, self-esteem, and behavioral loyalty	Disney Research (Pittsburgh, Estados Unidos)
2014/11	The devil you know: Service failures, self-esteem, and behavioral loyalty	Grenoble School of Management (Grenoble , França)
2014/11	The devil you know: Service failures, self-esteem, and behavioral loyalty	NOVA School of Business and Economics (Lisbon, Portugal)
2014/10	The devil you know: Service failures, self-esteem, and behavioral loyalty	Groningen University (Groningen , Países Baixos)
2014/05	Brand (In)fidelity: When flirting with the competition strengthens brand relationships	Brand and Brand Relationships (Boston, Estados Unidos)
2013/10	Brand (In)fidelity: When flirting with the competition strengthens brand relationships	Association for Consumer Research Conference (Chicago, Estados Unidos)
2013/06	Abused and faithful: Customer entrapment in a marketing relationship.	European Marketing Academy Doctoral Colloquium (Istanbul, Turquia)
2009/01	Marketing in the Cultural Sector: Perceptions of Marketers and Cultural Operators	Marketing Culturale (Palermo, Itália)

Orientação

	Título / Tema Papel desempenhado	Curso (Tipo) Instituição / Organização
2025 - Atual	Sparking Controversy by Taking a Stand: A Double-edged Sword Orientador	Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2023/10/01 - Atual	Cognitive Biases in the context of organizations: Are new trends in organizations increasing cognitive biases? Orientador de LEONOR REIS DO REGO GUEDES LEÃO
2022 - Atual	The Effect of Generative-AI on Forecasting Bias Orientador	Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2022 - Atual	Emotional Penalty in Political Speech Orientador	Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2021 - Atual	Language Effects on Gender Bias Orientador	Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2019 - Atual	Brand controversy: Powerlessness and the allure of controversial brands Orientador	Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2018 - Atual	Made-To-Order Celebrities: Authenticity and Production Processes in Music Idols Coorientador	Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2017 - 2021	Advertising from creation to dissemination Coorientador de Cátia C. Álves

Organização de evento

	Nome do evento Tipo de evento (Tipo de participação)	Instituição / Organização
2024 - Atual	Consumer Neuroscience Satellite Symposium (2024) Simpósio (Coorganizador)
2021 - Atual	Program Committee member, "Marketing with Purpose Symposium," Nova School of Business and Economics (2021/03/15)
2019 - Atual	Research Seminars Coordinator, NOVA School of Business and Economics (2019) Seminário
2016 - Atual	Mediterranean Consumer Research Symposium (2016) Simpósio
2020 - 2021	Mediterranean Consumer Research Symposium (2020 - 2021)
2017 - 2018	Instructor, Marketing Management, "Living the future @ NOVA SBE" Easter and Summer program 2017, 2018 (2017)
2016 - 2016	Beliefs and Decisions (Management and Economics/Neuroscience experimental research workshop), 2016; NOVA SBE coordinator. (Co-organizers: Alexander Coutts and Alexandra Veiga, NOVA School of Business and Economics) (2016)
2016 - 2016	Mediterranean Consumer Research Symposium, 2016. (Co-organizers: Daniel Fernandes, Cátolica-Lisbon, and Antonios Stamatogiannakis, IE Business School) (2016)

Participação em evento

	Descrição da atividade Tipo de evento	Nome do evento Instituição / Organização
2025 - Atual	Climber Community Workshop	Italian Marketing Association
2025 - Atual	EMAC Job Market Workshop
2024 - Atual	EMAC Job Market Workshop
2022 - Atual	ACR-Sheth Foundation Doctoral Symposium
2020 - 2020	Workshop on best teaching practices. My contribution was about our successful blended format (online + in-class learning) for the core marketing course, co-taught with Natalie Truong Faust.	Teaching quality at Nova, 2020. Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2017 - 2018	Instructor, Marketing Management, "Futuros Lideres" Easter and Summer program 2017, 2018

Arbitragem científica em conferência

	Nome da conferência	Local da conferência
2020 - Atual	Association for Consumer Research Conference 2020
2015 - Atual	Mediterranean Consumer Research Symposium
2013 - Atual	Association for Consumer Research Conference
2013 - Atual	Society for Consumer Psychology Winter Conference
2013 - Atual	AMS World Marketing Congress (Consumer Behavior Track)
2013 - Atual	European Marketing Academy Conference
2020 - 2021	Association for Consumer Research conference

Arbitragem científica em revista

	Nome da revista (ISSN)	Editora
2020 - Atual	Journal of Consumer Research (1537-5277)	Oxford University Press
2020 - Atual	Journal of Consumer Psychology (1532-7663)	Wiley (John Wiley & Sons)

Consultoria / Parecer

	Descrição da atividade	Instituição / Organização
2019 - Atual	Pro-bono consultant for associations with a social mission in their local community - LiscaBianca and SguardiUrbani. Assistance with marketing plan proposal for funding application. Secured funding for a project to support traditional wood carvers in Palermo, Sicily
2019 - Atual	Pro-bono consultant for associations with a social mission in their local community - Unigens. Dissemination of research-based fraud prevention information among potentially vulnerable categories in Italy (immigrants, elderly)
2023/09/01 - 2024/10/31	PI for "Understanding Public Perspectives on COVID-19, Child Protection, and Nutrition in South Sudan" with UNICEF. Series of behavioural and social research studies throughout South Sudan. The focus of the studies will be to understand the knowledge, attitudes, perceptions of the public, as well as the social norms governing communities’ practices in terms of COVID-19, MNCH, hygiene and sanitation practices, Education and Learning, Child protection and Nutrition.
2023/09/01 - 2024/10/31	PI for "Barriers and Drivers Impacting Immunization Coverage and Uptake or Children in Kyrgyzstan" with UNICEF. Series of behavioural and social research studies in Kyrgyzstan aimed at improving vaccination uptake. The research will use a mixed methodology including key informant interviews, focus group discussions, observations and experiments.

Curso / Disciplina lecionado

	Disciplina	Curso (Tipo)	Instituição / Organização
2022 - Atual	Experimental Methods in Business Research		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2016/01 - Atual	Instructor, L'Oréal Brandstorm Challenge (Master level)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2015/01 - Atual	Instructor, Marketing Management (Master level)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2019/06 - 2022/06	Instructor, Experimental methods workshop (PhD level)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2019/02 - 2022/02	Instructor, Smart Data-Driven Marketing (Executive Education)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2016/02 - 2022/02	Instructor, Hot-topics in exemplary research (PhD level)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2020 - 2022	Workshop on Experimental Methods		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2019 - 2022	Smart Data-Driven Marketing		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2017/01 - 2022	Coordinator, Hot-topics in exemplary research (PhD level)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2016 - 2021	Hot-topics in exemplary research		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2016 - 2020	L’Oréal Brandstorm Special Project		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2019/01 - 2019/01	Instructor, Exemplary research - Writing and responding to reviews (PhD level)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2018/02 - 2018/02	Instructor, Brand Management (Executive Education)		Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2014/02 - 2014/06	Instructor, Thesis Clinic (Master level)		Erasmus Universiteit Rotterdam, Países Baixos
2014/02 - 2014/06	Instructor, Master Thesis (Master level)		Erasmus Universiteit Rotterdam, Países Baixos
2013 - 2014	Instructor, Supervisor of Bachelor Internships in Marketing (Bachelor level)		Erasmus Universiteit Rotterdam, Países Baixos
2012/01 - 2012/06	Instructor, Bachelor Thesis (Bachelor level)		Erasmus Universiteit Rotterdam, Países Baixos
2007/08 - 2007/12	Teaching Assistant, Marketing Strategy (Master level)		Erasmus Universiteit Rotterdam, Países Baixos

Entrevista (jornal / revista)

	Descrição da atividade	Jornal / Forum
2022	Autostima Cercasi	D di Repubblica

Membro de associação

	Nome da associação	Tipo de participação
2018 - Atual	Nova SBE Behavioral Lab	Director and co-founder
2013 - Atual	Association for Consumer Research
2013 - Atual	European Marketing Academy
2013 - Atual	Society for Consumer Psychology
2013 - Atual	Society for Judgment and Decision Making
2013 - Atual	Società Italiana Marketing

Membro de comissão

	Descrição da atividade Tipo de participação	Instituição / Organização
2023 - Atual	Nova SBE Recruitment Committee
2023 - Atual	Nova SBE Tenure Evaluation Committee
2023 - Atual	Pedagogical Council Member
2023 - Atual	School Council Member,
2022 - Atual	Faculty Council Member
2016 - 2016	Phd Defense Committee - Sara F. Jahanmir (MIT Research Affiliate)

Outro júri / avaliação

	Descrição da atividade	Instituição / Organização
2019 - Atual	Jury member, Building Global Innovators, startup pitch stage, ISCTE - IUL, Lisbon
2018 - Atual	Jury member, Hack the Planet 2018-, ISCTE - IUL, Lisbon
2016 - Atual	NOVA Internal jury member, case selection for FAE case competition, since 2016
2015 - 2015	Discussant, Società Italiana Marketing Doctoral & Research Colloquium. Urbino, Italy, Giugno

Revisão ad hoc de artigos em revista

	Nome da revista (ISSN)	Editora
2018 - Atual	Journal of Consumer Research
2018 - Atual	Journal of Consumer Psychology