Pedro Alves da Veiga is a Portuguese artist and researcher working at the intersection of art, science, and technology. He holds a degree in Computer Science from the Faculty of Sciences and Technology of NOVA University of Lisbon, a postgraduate degree in Advanced Studies of Digital Media Art from Universidade Aberta, and a PhD in Digital Media Art — awarded summa cum laude — jointly by Universidade Aberta and the University of Algarve. His doctoral thesis examined the construction and constriction of digital media art ecosystems through the lenses of attention and experience economies. Before entering academia, he spent over two decades in the technology and communications sector, founding and leading companies in web design, information systems, and multimedia, and holding executive roles at organisations including Oni Telecom and Autor New Media. During that period he received several industry distinctions, including a first prize in the National Educational Software Competition (Ministério da Educação, 2001) and multiple web design and multimedia awards. He is currently Assistant Professor at Universidade Aberta, where he has taught since 2018 and serves as Subdirector of the PhD Programme in Digital Media Art (DMAD). He is an integrated member of CIAC (Research Centre in Arts and Communication), a collaborator of ID+ (Research Institute for Design, Media and Culture), and a member of CIAC's Scientific Council. He has successfully completed the supervision of four doctoral candidates as of January 2026 and is engaged in several more supervisions within DMAD, covering research areas from generative art and cyberperformance to augmented reality, post-digital art, artivism, and transmedia storytelling. His research addresses digital media art ecosystems, artivism, hacktivism, new media curatorship, practice-based and arts-based research methodologies, leading to the theoretical framework he terms a/r/cography — an extension of a/r/tography adapted to digitally mediated artistic research and communicative practice. He has published in venues including Digital Creativity (Taylor & Francis), the Journal of Science and Technology of the Arts, and ARJ – Art Research Journal; and has edited proceedings for ARTECH 2019 and 2023, as well as ARTeFACTo 2018 conferences. He has also edited special issues of the International Journal of Creative Interfaces and Computer Graphics and Scopus Q1 Rotura, Journal of Communication, Culture and Arts. He has been distinguished with a Best Paper Award (2017), as well as an Academic Merit Award (2021). He has participated in funded research projects supported by the Fundação para a Ciência e a Tecnologia, the Calouste Gulbenkian Foundation, and the European Commission (Erasmus+), among others. His artistic practice encompasses generative creative programming, digital audiovisuals, interactive installations, and mixed-media assemblage. Works such as Alchimia, Ommandala, G.O.D., BioFlux, 3X0šAMáN, Patient Zer0, and Performanthropica have been exhibited and performed in Portugal, Spain, France, Italy, the Netherlands, Romania, Ukraine, Russia, China, Singapore, Thailand, Brazil, and the United States. He has also curated exhibitions associated with the ARTECH conference series and the PhD Programme's annual doctoral retreats.