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Identification

Personal identification

Full name
Isabel Cristina Pereira Barbosa

Citation names

  • Barbosa, Isabel

Author identifiers

Ciência ID
D21A-059E-7DD9
Education
Degree Classification
2021/09/01 - 2022/08/15
Ongoing
MBA Executivo (Pós-Graduação)
Major in Gestão
Universidade Lusíada do Norte - Porto, Portugal
2020/10/10 - 2022/06/30
Ongoing
Gestão (Mestrado)
Universidade Lusíada do Norte - Porto, Portugal
2021/05/27 - 2022/04/30
Concluded
Market Leader (Outros)
Wall Street English Gaia, Portugal
2020/11/22 - 2021/03/29
Concluded
CAE (Outros)
Wall Street English Gaia, Portugal
2017/09/10 - 2020/06/30
Concluded
Gestão de Empresas (Licenciatura)
Universidade Lusíada do Norte - Porto, Portugal
2014/09/10 - 2017/06/30
Concluded
Línguas e Relações Empresariais (Curso de Especialização Tecnológica)
Colégio Internato dos Carvalhos, Portugal
Affiliation

Others

Category
Host institution
Employer
2020/09/01 - Current Bolseira de Investigação Universidade Lusíada do Norte - Porto, Portugal
Outputs

Publications

Conference paper
  1. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Corporate social responsibility versus greenwashing. Can businesses fool generation Z?". Paper presented in Euromed (EMRBI), Palermo, 2022.
  2. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Glass Ceiling - one step forward, three steps back". Paper presented in ICABM - ISAG, Porto, 2022.
  3. Barbosa, Isabel; Real de Oliveira, Elizabeth. "The interdisciplinarity of applied economics-neuroscience: a neuroeconomics groundwork". Paper presented in ICABM - ISAG, Porto, 2022.
  4. Barbosa, Isabel; Real de Oliveira, Elizabeth. "The impact of Covid 19 on Consumer Behaviour in the Fashion Industry. Implications for CSR strategies.". Paper presented in IFKAD - International Forum on Knowledge Asset Dynamics, Lugano, 2022.
  5. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Neuromarketing 101 - The what, the how, and the why!". Paper presented in 1st International Workshop in Marketing - Sustainability and Resilience, Porto, 2022.
  6. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Price sensitivity and quality perception in the Generation Z decision-making". Paper presented in 1st International Workshop in Marketing - Sustainability and Resilience, Porto, 2022.
  7. Barbosa, Isabel. "Brand addiction behavior in luxury brand management". Paper presented in 1st International Workshop in Marketing - Sustainability and Resilience, Porto, 2022.
  8. Barbosa, Isabel. "The influence of a virtual tourism experience amongst COVID-19". Porto, 2021.