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Isabel Barbosa is a scholar who holds a Masters in Management from Universidade Lusíada do Norte - Porto, where she delves into the intricate phenomenon of burnout, with a specific focus on its underlying motivators, consequential impacts, and strategic measures essential for its mitigation and prevention. During her time as a Research Fellow at the Center for Research in Organizations, Markets and Industrial Management (COMEGI), Isabel significantly contributed to the academic discourse in the domain of human resources. Her research endeavors encompassed multifaceted topics such as job satisfaction, employee engagement, and the pervasive issue of burnout, among others. Additionally, Isabel serves as a tutor for the Arqus Alliance, a language tutoring program, where she actively engages in fostering linguistic proficiency and cultural exchange among students. Furthermore, she imparts her expertise as an educator by teaching classes related to Human Resouces at EEG, University of Minho, thereby nurturing the next generation of scholars and practitioners in the field. Currently, Isabel is further enriching her scholarly pursuits by pursuing a Ph.D., where she continues to explore within her areas of expertise.
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Identification

Personal identification

Full name
Isabel Cristina Pereira Barbosa

Citation names

  • Barbosa, Isabel

Author identifiers

Ciência ID
D21A-059E-7DD9
ORCID iD
0000-0003-1245-4555

Email addresses

  • i.cristina11@hotmail.com (Professional)

Websites

Knowledge fields

  • Social Sciences - Economics and Business - Business and Management

Languages

Language Speaking Reading Writing Listening Peer-review
Portuguese (Mother tongue)
English Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2)
French Beginner (A1) Elementary (A2) Beginner (A1) Elementary (A2)
Spanish; Castilian Beginner (A1) Elementary (A2) Elementary (A2) Elementary (A2)
Education
Degree Classification
2023/09/18 - 2027/06/30
Ongoing
 Programa Doutoral em Gestão (Doutoramento)
Major in Ciências Empresariais
Universidade do Minho, Portugal
2020/10/10 - 2022/09/30
Concluded
 Gestão (Mestrado)
Universidade Lusíada do Norte - Porto, Portugal
2021/09/01 - 2022/08/01
Concluded
 MBA Executivo (Pós-Graduação)
Major in Gestão
Universidade Lusíada do Norte - Porto, Portugal
2021/05/27 - 2022/04/30
Concluded
 Market Leader (Outros)
Wall Street English Gaia, Portugal
2020/11/22 - 2021/03/29
Concluded
 CAE (Outros)
Wall Street English Gaia, Portugal
2017/09/10 - 2020/06/30
Concluded
 Gestão de Empresas (Licenciatura)
Universidade Lusíada do Norte - Porto, Portugal
2014/09/10 - 2017/06/30
Concluded
 Línguas e Relações Empresariais (Curso de Especialização Tecnológica)
Colégio Internato dos Carvalhos, Portugal
Affiliation

Teaching in Higher Education

Category
Host institution 		Employer
2024/02/05 - Current Invited Assistant (University Teacher) Universidade do Minho Escola de Economia e Gestão, Portugal
Universidade do Minho Escola de Economia e Gestão, Portugal

Others

Category
Host institution 		Employer
2020/09/01 - 2022/10/30 Bolseira de Investigação Universidade Lusíada do Norte - Porto, Portugal
Outputs

Publications

Book chapter
  1. Isabel Barbosa; Paula Rodrigues; Ana Borges; Ana Brochado. "Human(oid): virtual social media influencers". 2023.
    10.4018/978-1-6684-8898-0.ch001
  2. Pedro Rodrigues; Elizabeth Real; Isabel Barbosa. "The Power of a Multisensory Experience—An Outlook on Consumer Satisfaction and Loyalty". 2023.
    10.1007/978-981-19-9099-1_16
  3. Pedro Rodrigues; Elizabeth Real; Isabel Barbosa; Luís Durães. "Rethinking Smart Mobility: A Systematic Literature Review of Its Effects on Sustainability". 2023.
    10.1007/978-981-19-9099-1_15
Conference abstract
  1. Rodrigues, Paula; Barbosa, Isabel; Sousa, Ana; Borges, Ana Pinto. Corresponding author: Rodrigues, Paula. "The influence of a sensory tourism experience in implicit attitudes of Generation Z.". Paper presented in International Workshop ¿Tourism and Hospitality Management¿ (IWTHM2023), Porto, 2023.
  2. Isabel Torres; Isabel Araújo; Manuela Faia Correia; Teresa Esteves; Barbosa, Isabel. Corresponding author: Isabel Torres. "Occupational trajectories, impact on health, well-being, and quality of life of skilled older workers: effects of the Great Recession and Covid-19". Paper presented in ICOHA 2023: International Conference on Occupational Health and Aging, Paris, 2023.
Conference paper
  1. Barbosa, Isabel; Real de Oliveira, Elizabeth; 7419-667F-5E72. Corresponding author: 7419-667F-5E72. "The power of a multisensory experience - an outlook on consumer satisfaction and loyalty". Paper presented in The 2022 International Conference on Marketing and Technologies, Santiago de Compostela, 2022.
  2. Barbosa, Isabel; Real de Oliveira, Elizabeth; 7419-667F-5E72. Corresponding author: 7419-667F-5E72. "Rethinking smart mobility: A systematic literature review of its effects on sustainability". Paper presented in The 2022 International Conference on Marketing and Technologies, Santiago de Compostela, 2022.
  3. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Corporate social responsibility versus greenwashing. Can businesses fool generation Z?". Paper presented in Euromed (EMRBI), Palermo, 2022.
  4. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Glass Ceiling - one step forward, three steps back". Paper presented in ICABM - ISAG, Porto, 2022.
  5. Barbosa, Isabel; Real de Oliveira, Elizabeth. "The interdisciplinarity of applied economics-neuroscience: a neuroeconomics groundwork". Paper presented in ICABM - ISAG, Porto, 2022.
  6. Barbosa, Isabel; Real de Oliveira, Elizabeth; 7419-667F-5E72. "The impact of Covid 19 on Consumer Behaviour in the Fashion Industry. Implications for CSR strategies.". Paper presented in IFKAD - International Forum on Knowledge Asset Dynamics, Lugano, 2022.
  7. Barbosa, Isabel; Real de Oliveira, Elizabeth. "Neuromarketing 101 - The what, the how, and the why!". Paper presented in 1st International Workshop in Marketing - Sustainability and Resilience, Porto, 2022.
    https://doi.org/10.34628/seen-pg40
  8. Barbosa, Isabel; Real de Oliveira, Elizabeth; 7419-667F-5E72. "Price sensitivity and quality perception in the Generation Z decision-making". Paper presented in 1st International Workshop in Marketing - Sustainability and Resilience, Porto, 2022.
  9. Barbosa, Isabel. "Brand addiction behavior in luxury brand management". Paper presented in 1st International Workshop in Marketing - Sustainability and Resilience, Porto, 2022.
  10. Barbosa, Isabel; Paula Rodrigues. "The influence of a virtual tourism experience amongst COVID-19". Paper presented in IWTHM 2021 - International Workshop Tourism and Hospitality Management, Porto, 2021.
Journal article
  1. Paula Rodrigues; Ana Sousa; Ana Brochado; Ana Borges; Barbosa, Isabel. Corresponding author: Paula Rodrigues. "What's on the menu? How celebrity chef brands create happiness". European Journal of Marketing (2023):
    Published • 10.1108/EJM-12-2021-0988
Thesis / Dissertation
  1. "Engagement e Burnout: Uma perspetiva teórica através de uma Revisão de Literatura / Engagement and Burnout: a theoretical perspective through a literature review". 2023.