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Ana Daniela Ferreira Antunes de Sousa. Publicou 4 artigos em revistas especializadas.
Identification

Personal identification

Full name
Ana Daniela Ferreira Antunes de Sousa

Citation names

  • Sousa, Ana

Author identifiers

Ciência ID
CB15-080B-3F99
ORCID iD
0000-0001-8621-4963

Telephones

Mobile phone
  • 962436709 (Personal)

Languages

Language Speaking Reading Writing Listening Peer-review
English Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2)
Italian Upper intermediate (B2) Upper intermediate (B2) Intermediate (B1) Upper intermediate (B2) Intermediate (B1)
Spanish; Castilian Intermediate (B1) Intermediate (B1) Intermediate (B1) Intermediate (B1) Intermediate (B1)
Portuguese (Mother tongue)
Education
Degree Classification
2012/10 - 2019/11/27
Concluded
Doutoramento em Marketing e Estratégia (Doutoramento)
Universidade do Minho, Portugal
"A imagem do País: Orgulho ou Preconceito? A influência da imagem do país nas intenções de compra, visita e investimento do consumidor. " (THESIS/DISSERTATION)
Muito Bom
2009/10 - 2011/09
Concluded
Direcção Comercial e Marketing (Mestrado integrado)
Instituto Superior de Administração e Gestão, Portugal
"Desafios da Gestão da Marca em Contexto de Recessão: O Caso da "Água das Pedras". " (THESIS/DISSERTATION)
17
2009 - 2010
Concluded
Curso Geral de Gestão (Pós-Graduação)
Universidade do Porto Porto Business School, Portugal
Muito Bom
2006/09 - 2009/07
Concluded
Gestão de Empresas (Licenciatura)
Instituto Superior de Administração e Gestão, Portugal
15
1999/10 - 2004/07
Concluded
Psicologia (Licenciatura)
Universidade do Porto Faculdade de Psicologia e de Ciências da Educação, Portugal
14
Affiliation

Science

Category
Host institution
Employer
2020/12/10 - Current Researcher (Research) Universidade de Aveiro Unidade de Investigação em Governança Competitividade e Políticas Públicas, Portugal
Universidade de Aveiro, Portugal
2020/10/01 - Current Postdoc (Research) Fundação Minerva, Portugal
Universidade Lusíada Porto, Portugal
2017/03/01 - 2019/11/28 Researcher (Research) Fundação para a Ciência e a Tecnologia, Portugal
Universidade de Aveiro Unidade de Investigação em Governança Competitividade e Políticas Públicas, Portugal

Teaching in Higher Education

Category
Host institution
Employer
2019/12/01 - Current Visiting Teacher (Polytechnic Teacher) Instituto Superior de Gestão e Administração de Santarém, Portugal
Universidade de Aveiro Unidade de Investigação em Governança Competitividade e Políticas Públicas, Portugal
2015/05/01 - 2015/07/31 Visiting Teacher (Polytechnic Teacher) ISCAA - Instituto Superior de Contabilidade e Administração de Aveiro, Portugal

Positions / Appointments

Category
Host institution
Employer
2014/06/01 - 2016/12/31 Consultora Externa QSP - Consultoria de Marketing, lda., Portugal
2006/10/02 - 2016/02/28 Marketeer Isma - Equipamentos Industriais, lda., Portugal
2012/07/02 - 2012/10/02 Marketeer VDS - Vinhos do Douro Superior, SA, Portugal
2010/10/04 - 2012/06/30 Técnica de Recursos Humanos Tubival - Instalações Industriais, lda., Portugal
Projects

Grant

Designation Funders
2017 - 2020/03 Country Image: National Pride or Prejudice?
SFRH/BD/114989/2016
Universidade de Aveiro Unidade de Investigação em Governança Competitividade e Políticas Públicas, Portugal
Fundacao para a Ciencia e Tecnologia
Ongoing
2019 - 2019/08 International Meeting "Arkwork WG3 Focus Groups Workshop" at University of Oslo, Norway
GRANT_NUMBER: CA 15201
COST Association
2019 - 2019/03 International Meeting "Arkwork WG3 Focus Groups Workshop" at University of Helsinki, Finland
GRANT_NUMBER: CA15201
COST Association
Concluded
2019 - 2019/01 Industry Forum supported by the COST Action ARKWORK
GRANT_NUMBER: CA 15201
COST Association
Concluded
2018 - 2018/04 International Meeting "Arkwork WG3 Focus Groups Workshop" at European University of Cyprus, Nicosia
GRANT NUMBER: CA 15201
COST Association
Concluded
Outputs

Publications

Book chapter
  1. Sousa, Ana; Madeira, Clara; Rodrigues, Paula; Martins, Carlos. "Smart and Sustainable Tourism Destinations: A Bibliometric Analysis". In Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality, 107-130. IGI Global, 2022.
    Published • 10.4018/978-1-7998-8306-7
  2. Isabel Cantista; Damien Delille; Ana Sousa. Corresponding author: Isabel Cantista. "Second-hand History and Algorithms: the case of Sellpy". In Fashion Heritage: Narrative and Knowledge Creation, edited by Isabel Cantista; Damien Delille. Palgrave Macmillan, 2022.
    In press
  3. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "How do others think about us? The effect of country perceptions on the behavioural intentions of foreign students". In Academic Tourism Perspectives on International Mobility in Europe, edited by Cerdeira Bento, J.P.; Martínez-Roget, F.; Pereira, E.T.; Rodríguez, X.A., 1-174. Springer International Publishing, 2021.
    Published • 10.1007/978-3-030-57288-4
Conference abstract
  1. Paula Rodrigues; Sousa, Ana; Clara Madeira. "Consumer happiness toward celebrity endorsement: attitude toward the brands". Paper presented in INTERNATIONAL CONFERENCE OF APPLIED BUSINESS AND MANAGEMENT ICABM2022, Porto, 2022.
    Published
  2. Paula Rodrigues; Paula Costa; Sousa, Ana. "Conspicuous and inconspicuous luxury brands: new model with two mediate variables for developed consumer-brand relationship theory". Paper presented in 10th International Conference on Contemporary Marketing Issues, Naxos, 2022.
    Published
  3. Paula Rodrigues; Bruno Ferreira; Carlos Martins; Miguel Guerreiro; Sousa, Ana. "Managing Complexity in Healthcare Access: Choosing between the Public and Private Sectors". Paper presented in 39th EBES Conference - Rome, Rome, 2022.
    Published
  4. Paula Rorigues; Catarina Correia. "Consumers Perception of Counterfeit Luxury Brands: The impact of the new luxury brands in the market". Paper presented in 2021 Global Fashion Management Conference at Seoul/ 2021 Korean Scholars of Marketing Science International Conference, Seoul (Virtual Conference), 2021.
    Published
  5. Paula Rodrigues. "How Chinese consumers perceive a masstige brand: an exploratorty study". Paper presented in 2021 Global Fashion Management Conference at Seoul/ 2021 Korean Scholars of Marketing Science International Conference, Seoul (Virtual Conference), 2021.
    Published
Conference paper
  1. Paula Rodrigues; Bruno Ferreira; Carlos Martins; Miguel Guerreiro; Ana Sousa. Corresponding author: Paula Rodrigues. "Managing Complexity in Healthcare Access: Choosing between the Public and Private Sectors". Paper presented in 39th EBES Conference - Rome, Rome, 2022.
    Accepted
  2. Sousa, Ana. "A Bibliometric Analysis on Cryptocurrency and Consumers Trust.". Paper presented in Proceedings of 14th Annual Conference of the EuroMed Academy of Business: Contemporary Business Concepts and Strategies in the new Era., 2021.
    Published
  3. Sousa, Ana. "Consumer’s perceptions of a Sports Brand Globalness: a Study about the influence of Brand Love and the Intentions to Buy and generate Positive WOM". Paper presented in Proceedings of 14th Annual Conference of the EuroMed Academy of Business: Contemporary Business Concepts and Strategies in the new Era., 2021.
    Published
  4. Sousa, Ana. "Genuine or Counterfeit? A Study about Consumer’s Attitudes towards Counterfeiting and their Intentions to Buy Fashion Accessories.". Paper presented in Proceedings of 14th Annual Conference of the EuroMed Academy of Business: Contemporary Business Concepts and Strategies in the new Era., 2021.
    Published
  5. Sousa, Ana; Rodrigues, Paula. "E-commerce before, during and after confinement: consumer tendencies in three countries.". Paper presented in BAM2021 Conference - Recovering from Covid: Responsible Management and Reshaping the Economy, 2021.
    Published
  6. Sousa, Ana; Rodrigues, Paula. "Consumer’s perceptions towards a luxury brand: a comparative evaluation between brand love and brand engagement.". Paper presented in 2021 AMA Summer Academic Conference: Reimagining Marketing, Virtual, 2021.
    Published
  7. Sousa, Ana; F916-35BB-B368; Clara Madeira. "Close to the view but closer to the heart: A study about the antecedents of brand love and its influence on consumer’s intentions to buy and recommend a sports brand.". Paper presented in Academy of Marketing 2021 Annual Conference: Reframing Marketing Priorities, online, 2021.
    Published
  8. Sousa, Ana. "Do visitors recognize the World Heritage Brand? An exploratory study about visitors' perceptions of this brand.". Paper presented in 3th Tourism and Hospitality Management Workshop (IWTHM2021), Porto, 2021.
    Published
  9. Sousa, Ana. "Tourist Satisfaction with Luxury Hotels before and during Pandemic Crises: A Netnography Approach.". Paper presented in 3th Tourism and Hospitality Management Workshop (IWTHM2021), Porto, 2021.
    Published
  10. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "Cosmopolitanism and the Mediating Effect of Country Image on Consumers’ Purchase, Visit and Investment Intentions.". Paper presented in International Conference on Business and Economics (ICBE), 2019.
    Published
  11. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "An Empirical Study about the influence of Country Personality and Product Involvement on Consumer's Purchase and Visit Intentions". Paper presented in International Conference on Business and Economics (ICBE), Seoul, 2018.
    Published
  12. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "An Empirical Study about the influence of Country Personality and Product Involvement on Consumer's Purchase and Visit Intentions". Paper presented in AMA Global Marketing SIG Conference on "Global Marketing in Times of Uncertainty", Santorini, 2018.
    Published
  13. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "Exploring consumer cosmopolitanism and ethnocentrism effects in the purchase intentions towards the products of a foreign country.". Paper presented in International Conference on Business and Economics (ICBE), 2017.
    Published
  14. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "The effects of ethnocentrism and country of origin familiarity in consumer preference and recognition of international brands.". Paper presented in EuroMed Conference on Innovation, Entrepreneurship and Digital Ecosystems, Varsóvia, 2016.
    Published
  15. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "Country-Product association: an exploratory study considering the moderating effects of familiarity and ethnocentrism". Paper presented in EMAC Regional Conference - Marketing Theory Challenges in Emerging Markets, Vienna, 2015.
    Published
  16. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "Country Image: National Pride or Prejudice?". Paper presented in EuroMed Conference on Innovation, Entrepreneurship and Sustainable Value Chain in a Dynamic Environment, Verona, 2015.
    Published
Journal article
  1. Rodrigues, Paula; Sousa, Ana; Fetscherin, Marc; Borges, Ana Pinto. "Exploring Masstige Brands' Antecedents and Outcomes". International Journal of Consumer Studies (2022): http://dx.doi.org/10.1111/ijcs.12869.
    Accepted • 10.1111/ijcs.12869
  2. Rodrigues, Paula; Sousa, Ana; Torres, Isabel. "Generation Y and Brand Love: Understanding the Effects of Individual Cultural Values and Religious Commitment". Journal of Creative Communications (2022): 097325862210926. http://dx.doi.org/10.1177/09732586221092637.
    Published • 10.1177/09732586221092637
  3. Sousa, Ana; Calçada, Eva; Rodrigues, Paula; Pinto Borges, Ana. "Cryptocurrency adoption: a systematic literature review and bibliometric analysis". EuroMed Journal of Business 17 3 (2022): 374-390. https://doi.org/10.1108/EMJB-01-2022-0003.
    Published • 10.1108/emjb-01-2022-0003
  4. Rodrigues, Paula; Sousa, Ana; Veloso, Mónica . Corresponding author: Sousa, Ana. "Happiness Leisure Experiences in Consumption". Journal of Asian Finance, Economics and Business (JAFEB) 9 3 (2022): 377-388.
    Open access • Published • https://doi.org/10.13106/jafeb.2022.vol9.no3.0377
  5. Nobre, Helena; Sousa, Ana. Corresponding author: Nobre, Helena. "Cultural heritage and nation branding – multi stakeholder perspectives from Portugal". Journal of Tourism and Cultural Change (2022): 1-19. http://dx.doi.org/10.1080/14766825.2021.2025383.
    Published • 10.1080/14766825.2021.2025383
  6. Paula Rodrigues; Ana Brochado; Mónica Veloso; Ana Sousa; Ana Pinto Borges; Mónica Gómez-Suárez. Corresponding author: Paula Rodrigues. "Pandemics, resilience and sustainable tourism: The importance of local communities". Current Issues in Tourism (2022):
    Under revision
  7. Rodrigues, Paula; Pinto Borges, Ana; Sousa, Ana. "Authenticity as an antecedent of brand image in a positive emotional consumer relationship: the case of craft beer brands". EuroMed Journal of Business ahead-of-p ahead-of-p (2021): http://dx.doi.org/10.1108/emjb-03-2021-0041.
    Published • 10.1108/emjb-03-2021-0041
  8. Lopes, João M.; Sousa, Ana; Calçada, Eva; Oliveira, José. "A citation and co-citation bibliometric analysis of omnichannel marketing research". Management Review Quarterly (2021): http://dx.doi.org/10.1007/s11301-021-00219-8.
    Published • 10.1007/s11301-021-00219-8
  9. Sousa, Ana; João Lopes; Helder Antunes. "Entrepreneurial Marketing: Conceptual Systematization in English and Portuguese Languages.". International Journal of Marketing, Communication and New Media 6 (2020): 5-33. http://u3isjournal.isvouga.pt/index.php/ijmcnm.
    Published
  10. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "Cosmopolitanism and the Mediating Effect of Country Image on Consumers’ Purchase, Visit and Investment Intentions". The Journal of Asian Finance, Economics and Business 6 4 (2019): 159-170. https://doi.org/10.13106/jafeb.2019.vol6.no4.159.
    Published • 10.13106/jafeb.2019.vol6.no4.159
  11. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "An Empirical Study about the Influence of Country Personality and Product Involvement on Consumer’s Purchase and Visit Intentions.". Journal of Asian Finance, Economics and Business 5 3 (2018): 65-72. http://jafeb.org/journal/article.php?code=62852.
    Open access • Published • 10.13106/jafeb.2018.vol5.no3.65
  12. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "The influence of consumer cosmopolitanism and ethnocentrism tendencies on the purchase and visit intentions towards a foreign country". International Journal of Digital Culture and Electronic Tourism 2 3 (2018): 175-184. https://www.inderscience.com/info/inarticle.php?artid=90388.
    Published • 10.1504/IJDCET.2018.090388
  13. Sousa, Ana; Nobre, Helena; Farhangmehr, Minoo. "Exploring the effects of ethnocentrism and country familiarity in consumer preference and brand recognition". International Journal of Business and Globalisation 20 2 (2018): 139-151. https://www.inderscience.com/info/inarticle.php?artid=89864.
    Published • 10.1504/IJBG.2018.089864
  14. Sousa, Ana; Tavares, Victor. "Brand Management Challenges in the Context of Recession.". European Journal of Applied Business Management 2 1 (2016): 1-11. https://nidisag.isag.pt/index.php/IJAM/article/view/80.
    Open access • Published
  15. Pereira, Olga; Sousa, Ana; Maia, Miguel. "How can corporate social responsibility survive in times of recession?". European Journal of Applied Business and Management 1 2 (2015): 100-111. https://nidisag.isag.pt/index.php/IJAM/article/view/72.
    Open access • Published
Thesis / Dissertation
  1. Sousa, Ana. "Country Image: Pride or Prejudice? The influence of country image on consumer's purchase, visit and investment intentions". PhD, Universidade do Minho Escola de Economia e Gestão, 2019.
  2. Sousa, Ana. "Desafios da Gestão da Marca em Contexto de Recessão: O caso da "Água das Pedras"". Master, Instituto Superior de Administração e Gestão, 2011.
Activities

Supervision

Thesis Title
Role
Degree Subject (Type)
Institution / Organization
2022/01/01 - Current Redes sociais: os novos meios de comunicação das empresas
Co-supervisor of Catarina Oliveira Jordão
MESTRADO EM LÍNGUAS E RELAÇÕES EMPRESARIAIS (Master)
Universidade de Aveiro Departamento de Línguas e Culturas, Portugal

Event organisation

Event name
Type of event (Role)
Institution / Organization
2022/05/13 - 2022/05/13 I am participating in the Scientific and Organizing Committee of the 1st International Workshop in Marketing (IWM 2022) held by COMEGI is part of the internationalisation strategy and dissemination of scientific work carried out by its researchers in the field of Marketing. The theme "Sustainability and Resilience" is an international meeting where marketing scientific papers bring insights on the chosen theme and help disseminate knowledge. http://www.ulusiada.pt/iwm2022/ Invited Speakers: Cleopatra Veloutsou, Justin Paul, Pierre Valette-Florence (2022/05/13 - 2022/05/13)
Conference (Member of the Organising Committee)
Fundação Minerva, Portugal

Universidade Lusíada Porto, Portugal

Jury of academic degree

Topic
Role
Candidate name (Type of degree)
Institution / Organization
2022/07/07 Comunicação Corporativa e Gestão de Relacionamentos - Relatório de Estágio na Abel Santiago S.A.
(Thesis) Main arguer
Rita Marçal Grangeia (Master)
Universidade de Aveiro, Portugal
2021/10/26 Os consumidores millennials de marcas de luxo: quais as suas especificidades e diferenças?
(Thesis) Main arguer
Alexandra Oliveira Frade (Master)
Universidade do Porto Faculdade de Economia, Portugal
2021/06/23 Enoturismo como mercado emergente: Quinta Nova - Plano de comunicação.
(Thesis) Main arguer
António Manuel Vasconcelos de Almeida (Master)
Instituto Superior de Administração e Gestão, Portugal
2021/06/23 Marketing B2B no contexto micro empresarial: o caso da G3TECH
(Thesis) Main arguer
João Filipe Lopes Monteiro (Master)
Instituto Superior de Administração e Gestão, Portugal
2021/01/29 «Proposta de conceptualização de uma marca de luxo / A luxury brand conceptualization proposal».
(Thesis) Main arguer
DIOGO MICAEL PIRES CAMPO GRANDE (Master)
Universidade de Aveiro, Portugal

Conference scientific committee

Conference name Conference host
2022/06/01 - 2022/11/18 GFC-Global Fashion Conference (http://gfc-conference.eu/call-papers/#committees) The 2022 edition of GFC2022 is organised in collaboration with AMD – Akademie Mode & Design – Hochschule Fresenius – University of Applied Sciences.
2022/01/05 - 2022/05/13 1st International Workshop in Marketing Porto - Portugal
2021/05/25 - 2021/05/28 EMAC-ESIC MARKETING FOR GROWTH ESIC BUSINESS & MARKETING SCHOOL - MADRID
2020/06/05 - 2020/06/05 ecUI&D´20 - VI ENCONTRO CIENTÍFICO da UI&D Unidade de Investigação e Desenvolvimento do ISLA Santarém
2019/07/01 - 2019/11/07 SemeAD 2019 - Revista de Gestão Brasileira de Negócios Brasil - USP
2016/12/21 - 2017/01/23 EMAC 2017 - "Leaving Footprints" - 23-26 May The University of Groningen, The Netherlands

Journal scientific committee

Journal title (ISSN) Publisher
2021/12/15 - 2022/01/05 European Management Review (1740-4762) Wiley Online Library
2021/01/08 - 2021/01/22 Journal for Global Business Advancement (1746-9678) Inderscience Publishers
Distinctions

Award

2019 Best Paper Awards with a scholarship of USD500
2018 Best Paper Awards with a scholarship of USD500
2017 Best Paper Awards with a scholarship of USD500
Korea Distribution Science Association (KODISA), Vietnam