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Vitor Sobral. Completed the Doutoramento in Doctor of Philosophy in 2021/12/17 by The University of Queensland. Published 5 articles in journals. Has 1 section(s) of books. Works in the area(s) of Medical and Health Sciences with emphasis on Health Sciences with emphasis on Sport and Fitness Sciences.
Identification

Personal identification

Full name
Vítor Manuel Reis Sobral

Citation names

  • Sobral, Vitor

Author identifiers

Ciência ID
AE10-0BE6-7A56
ORCID iD
0000-0001-9679-1561

Email addresses

  • vsobral@umaia.pt (Professional)
  • vsobral@umaia.pt (Professional)

Knowledge fields

  • Medical and Health Sciences - Health Sciences - Sport and Fitness Sciences

Languages

Language Speaking Reading Writing Listening Peer-review
English (Mother tongue)
Portuguese Proficiency (C2) Advanced (C1) Advanced (C1) Proficiency (C2) Advanced (C1)
Education
Degree Classification
2018/01/01 - 2021/12/17
Concluded
 Doctor of Philosophy (Doutoramento)
The University of Queensland, Australia
"Event leveraging of regular season sport events for tourism benefits and understanding media framing for image enhancement" (THESIS/DISSERTATION)
2015/09 - 2017/07
Concluded
 Sport Policy, Business and Management (Mestrado)
University of Birmingham, United Kingdom
"Leveraging the 2015 AFC Asian Cup for soft power" (THESIS/DISSERTATION)
 Distinction
2004/02/01 - 2006/12/15
Concluded
 Bachelor of Journalism (Licenciatura)
Queensland University of Technology, Australia
Affiliation

Teaching in Higher Education

Category
Host institution 		Employer
2023/03/20 - Current Assistant Professor (University Teacher) Universidade da Maia, Portugal
2022/02/16 - 2023/05/30 Assistant Professor (University Teacher) University of Wales Institute Cardiff, United Kingdom

Positions / Appointments

Category
Host institution 		Employer
2024/01/30 - Current Integrated researcher Centro de Investigação em Desporto Saúde e Desenvolvimento Humano, Portugal
2023/06/10 - Current Collaborative researcher Universidade do Porto Faculdade de Desporto, Portugal
Universidade do Porto Centro de Investigação Formação Inovação e Intervenção em Desporto, Portugal
Projects

Contract

Designation Funders
2023/09/01 - 2025/09/30 Projeto: Município Ativo - Mais participação desportiva feminina no município de Peniche
CP/0512/DDT/2023
Co-Principal Investigator (Co-PI)
Instituto Português do Desporto e Juventude IP, Portugal
 Instituto Português do Desporto e Juventude IP
Ongoing
2022/11/01 - 2023/07/30 Porto Ativo – Mais participação desportiva na Cidade do Porto
R_2066/2022UOD
Co-Principal Investigator (Co-PI)
Centro de Investigação em Desporto Saúde e Desenvolvimento Humano, Portugal
 Câmara Municipal do Porto
Concluded
Outputs

Publications

Book chapter
  1. Pedragosa, Vera; Sobral, Vitor; Gonçalves, Celina. "The Health and Fitness Consumer". In Marketing for the health and fitness industry: Technology, strategy and value, edited by Williams-Burnett, Nicola, 19-34. United Kingdom: Emerald, 2025.
    Published
  2. Sobral, Vitor; Fairley, Sheranne; O’Brien, Danny. "Leveraging football events". Portugal: Routledge, 2018.
Conference paper
  1. Sobral, Vitor; Sheranne, Fairley. "Identifying Assets To Leverage Sport Teams For Tourism Benefits". 2019.
Journal article
  1. Samuel Tickell; Vitor Sobral; Henk Erik Meier. "Finding a niche in digital plenitude: sport media strategies of smaller European football leagues". European Sport Management Quarterly (2023): 1-22. http://dx.doi.org/10.1080/16184742.2023.2218868.
    10.1080/16184742.2023.2218868
  2. Vitor Sobral; Sheranne Fairley; Danny O’Brien. "The Utility of Including Regular Sport Team Events in Event Portfolios". Journal of Sport Management (2023): https://doi.org/10.1123/jsm.2021-0181.
    10.1123/jsm.2021-0181
  3. Vitor Sobral; Sheranne Fairley; Danny O’Brien. "Constraints to leveraging regular season sport team events". Sport Management Review (2023): https://doi.org/10.1080/14413523.2021.1989238.
    10.1080/14413523.2021.1989238
  4. Vitor Sobral; Sheranne Fairley; Danny O'Brien. "Factors influencing event media personnel's frame building process at the 2018 FIFA World Cup Russia". Tourism Management (2022): https://doi.org/10.1016/j.tourman.2022.104553.
    10.1016/j.tourman.2022.104553
  5. Sobral, Vitor; Fairley, Sheranne; O'Brien, Danny. "Can Queensland cash in on the NRL finals? It’s all about ‘event leveraging’". (2021): http://hdl.handle.net/10400.24/1979.
  6. Sobral, Vitor Manuel Reis; Sarmento, José Pedro; Ferreira, Alan de Carvalho Dias. "Os Desafios da Gestão do Desporto na Era do Big Data". (2020): http://hdl.handle.net/10400.24/1609.
Thesis / Dissertation
  1. "Event leveraging of regular season sport events for tourism benefits and understanding media framing for image enhancement". 2021. https://doi.org/10.14264/72d9f3f.
    10.14264/72d9f3f
Activities

Supervision

Thesis Title
Role 		Degree Subject (Type)
Institution / Organization
2025/09/15 - 2026/02/13 Quais os principais motivos que levaram à suspensão da iniciativa "A Magia do Futebol de Rua" e quais as estratégias que podem ser adotadas para garantir a retoma sustentável
Supervisor
 Gestão do Desporto (Master)
Universidade da Maia, Portugal
2024/09/16 - 2025/07/18 Stakeholder buy-in: A qualitative study on factors influencing stakeholder engagement with a Walking Football Initiative in Porto
Supervisor
 Gestão do Desporto (Master)
Universidade da Maia, Portugal
2024/09/16 - 2025/07/18 Understanding Fan Engagement: Exploring the Factors Influencing Attendance in Professional Football in Portugal
Supervisor
 Gestão do Desporto (Master)
Universidade da Maia, Portugal
2023/09/21 - 2024/12/02 O impacto da saúde financeira no desenvolvimento e desempenho desportivo das organizações: Estudo de caso da Federação Portuguesa de Ciclismo
Supervisor
 Gestão do Desporto (Master)
Universidade da Maia, Portugal
2023/09/18 - 2024/07/17 Como usar o conceito de Leveraging para aproveitar os recursos de uma instalação desportiva, minimizando custos e gerar mais receita
Supervisor
 Gestão do Desporto (Master)
Universidade da Maia, Portugal
2022/09/01 - 2023/07/24 Fatores de maior relevância para os jogadores no processo de recrutamento para uma academia profissional de futebol
Supervisor
 Mestrado em Gestão do Desporto (Master)
Universidade da Maia, Portugal
2022/06/01 - 2023/05/10 FIFA World Cup 2022: A critical review on Qatar’s use of soft power to improve their image to the world though the use of sport
Supervisor
 Master of International Sport Management (Master)
Cardiff Metropolitan University, United Kingdom
2021/09/10 - 2022/12/15 Como a relação dos clubes desportivos amadores do Norte de Portugal com seus stakeholders foi condicionada pela crise da COVID-19
Supervisor
 Gestão Desportiva (Master)
Universidade do Porto Faculdade de Desporto, Portugal

Jury of academic degree

Topic
Role 		Candidate name (Type of degree)
Institution / Organization
2025/01/20 Compreensão do Valor do Desporto e da Intervenção do Profissional de Educação Física à Luz de Narrativas de Prefeitos no Estado do Amazonas - Brasil
(Thesis) Arguer
 Tharcísio Anchieta da Silva (PhD)
Universidade do Porto Faculdade de Desporto, Portugal
2024/09/23 The management of professional football academies in Turkey: The managers, coaches and players' perspectives
(Thesis) Arguer
 Gokhan Bozkurt (PhD)
Universidade do Porto Faculdade de Desporto, Portugal