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Zélia de Jesus Calvário RaposoSantos. Completed the Mestrado in Statistics and Information Management in 1998/10/12 by Universidade Nova de Lisboa Instituto Superior de Estatística e Gestão de Informação, Licenciatura in Applied Mathematics in 1990 by Universidade Lusíada de Lisboa and DEA in Comunicación Social in 2003 by Universidad Complutense de Madrid. Attends the Doutoramento in Information Management by Universidade Nova de Lisboa Information Management School - Nova IMS since 2015/09. Is Adjunct Teacher in Instituto Politécnico de Lisboa, Sub-coordinator of the master course in Advertising and Marketing in Instituto Politécnico de Lisboa and Bureau of Quality Support in Instituto Politécnico de Lisboa. Published 1 articles in journals. Participates and/or participated as Researcher in 2 project(s). Works in the area(s) of Exact Sciences with emphasis on Mathematics with emphasis on Applied Mathematics, Social Sciences with emphasis on Media and Communications with emphasis on Information Science, Social Sciences with emphasis on Media and Communications with emphasis on Journalism and Social Media and Social Sciences with emphasis on Economics and Business. In their professional activities interacted with 2 collaborator(s) co-authorship of scientific papers. In his curriculum Ciência Vitae the most frequent terms in the context of scientific, technological and artistic-cultural output are: Jornalismo; notícias; Literacia; social media; marketing; consumer behaviour; brand community; brand loyalty; brand community; virtual environment; brand attitude; Brand outcome; .
Identification

Personal identification

Full name
Zélia de Jesus Calvário RaposoSantos

Citation names

  • Raposo Santos, Zélia

Author identifiers

Ciência ID
A115-4D53-4B0F
ORCID iD
0000-0003-3858-311X

Email addresses

  • zsantos@escs.ipl.pt (Professional)
  • D2014193@novaims.unl.pt (Professional)

Websites

  • https://scholar.google.nl/citations?user=cWLRsR8AAAAJ&hl=en (Scholar)
  • https://www.researchgate.net/profile/Zelia_Santos2 (Professional)

Knowledge fields

  • Exact Sciences - Mathematics - Applied Mathematics
  • Social Sciences - Media and Communications - Information Science
  • Social Sciences - Media and Communications - Journalism and Social Media
  • Social Sciences - Economics and Business

Languages

Language Speaking Reading Writing Listening Peer-review
English Elementary (A2) Elementary (A2) Elementary (A2) Elementary (A2) Elementary (A2)
Education
Degree Classification
2015/09 - 2021
Ongoing
Information Management (Doutoramento)
Major in Data Driven Marketing
Universidade Nova de Lisboa Information Management School - Nova IMS, Portugal
2001 - 2003
Concluded
Comunicación Social (DEA)
Universidad Complutense de Madrid, Spain
"Consumer satisfaction model applied to television programms" (THESIS/DISSERTATION)
1995/10/01 - 1998/10/12
Concluded
Statistics and Information Management (Mestrado)
Major in Statistics
Universidade Nova de Lisboa Instituto Superior de Estatística e Gestão de Informação, Portugal
"Advanced Economic Indicators: an Application to the Portuguese Economy" (THESIS/DISSERTATION)
1985 - 1990
Concluded
Applied Mathematics (Licenciatura)
Major in Statistics and Operational Research
Universidade Lusíada de Lisboa, Portugal
Affiliation

Teaching in Higher Education

Category
Host institution
Employer
2000/09/01 - Current Adjunct Teacher (Polytechnic Teacher) Instituto Politécnico de Lisboa, Portugal
1997/09/01 - 2000/09/30 Assistant (Polytechnic Teacher) Instituto Politécnico de Lisboa Escola Superior de Comunicação Social, Portugal
1990/09 - 2000/07 Assistant (University Teacher) Universidade Lusíada de Lisboa Faculdade de Ciências da Economia e da Empresa, Portugal
1996/09 - 1997/07 Invited Assistant (University Teacher) Instituto Português de Administração de Marketing de Lisboa, Portugal

Other Careers

Category
Host institution
Employer
1990 - 1994 Técnico Superior (Técnico Superior) Galp Energia SGPS SA, Portugal
1990 - 1990 Técnico Superior (Técnico Superior) Instituto do Emprego e Formação Profissional, Portugal

Positions / Appointments

Category
Host institution
Employer
2020/11 - Current Sub-coordinator of the master course in Advertising and Marketing Instituto Politécnico de Lisboa, Portugal
2012/01 - Current Bureau of Quality Support Instituto Politécnico de Lisboa, Portugal
Projects

Grant

Designation Funders
2019 - Current Academy for Reading the World: Journalism, Communication and I
1223
Researcher
Instituto Politécnico de Lisboa Escola Superior de Comunicação Social, Portugal
Fundação Calouste Gulbenkian

Contract

Designation Funders
2017 - 2018 Journalism Academy: room for news literacy
2674406
Researcher
Instituto Politécnico de Lisboa Escola Superior de Comunicação Social, Portugal
Instituto Politécnico de Lisboa
Outputs

Publications

Journal article
  1. Raposo Santos, Zélia; Coelho, Pedro Simões; Rita, Paulo. "On the relationship between consumer-brand identification, brand community, and brand loyalty". Journal of Retailing and Consumer Services 43 March (2018): 101-110. http://linkinghub.elsevier.com/retrieve/pii/S0969698916305240.
    Published
Thesis / Dissertation
  1. Raposo Santos, Zélia. "Fatores determinantes na escolha de uma Transportadora Aérea: A importância do programa de Fidelização". Master, Instituto Politécnico de Lisboa Escola Superior de Comunicação Social, 2019.
  2. Raposo Santos, Zélia. "Estágio Curricular na Secção de Basquetebol do SC Beira-Mar". Master, Instituto Politécnico de Lisboa Escola Superior de Comunicação Social, 2019.
Activities

Journal scientific committee

Journal title (ISSN) Publisher
2020 - Current Journal of Research in Interactive Marketing Emerald Publishing
2019 - Current Journal of Brand Management Springer
2018 - 2018 ALLIED Jornals Scientific Research Publishing
2018 - 2018 Eurasian Bussiness Review Springer
2018 - 2018 The Service Industries Journal Taylor and Francis Online