Personal identification

Full name
Luis Filipe Costa Lages

Citation names

  • Lages, Luis
  • Lages, Luis Filipe
  • Lages, Luis F.

Author identifiers

Ciência ID


Language Speaking Reading Writing Listening Peer-review
English Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2)
Portuguese Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2)
English Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2)
Degree Classification
Marketing (Título de Agregado)
Universidade Nova de Lisboa, Portugal
Não aplicável
Industrial and Business Studies (Doutoramento)
University of Warwick, United Kingdom
"Export Marketing Standardisation and Its Influence on Export Performance: a Structural Model Examination" (THESIS/DISSERTATION)

Teaching in Higher Education

Host institution
2014/02/03 - Current Full Professor (University Teacher) Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2007/12/01 - 2014/02/03 Associate Professor (University Teacher) Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2004/09 - 2007/12 Assistant Professor (University Teacher) Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2001/09 - 2004/08 Invited Assistant Professor (University Teacher) Universidade Nova de Lisboa Nova School of Business and Economics, Portugal


Host institution
2007/02 - 2007/07 Visiting Scholar in Innovation Massachusetts Institute of Technology Deshpande Center for Technological Innovation, United States
2006/01 - 2006/07 Visiting Scholar in Marketing London Business School, United Kingdom
2001/06 - 2001/09 Visiting Scholar in Marketing & International Business Stanford Graduate School of Business, United States
2000/09 - 2001/05 Visiting Scholar in Marketing & International Business Massachusetts Institute of Technology Sloan School of Management, United States
1997 - 2000 Tutor of Marketing Analysis (undergraduate program). Warwick Business School, United Kingdom
1996/09 - 1997/08 Lecturer of Management and Marketing (undergraduate program) Instituto Universitário da Maia, Portugal


Designation Funders
2021 - 2024 NextOcean H2020 project
Principal investigator
Universidade Nova de Lisboa, Portugal
2020 - 2023 NextLand H2020 project
Principal investigator
Universidade Nova de Lisboa, Portugal
2011 - 2013 Grant from FCT (Portuguese Government / EU) to conduct a research project in the field of Relationship Management, Marketing and Innovation (PTDC/GES/70167/2006).
Research Fellow
Universidade Nova de Lisboa Nova School of Business and Economics Unidade de Investigação, Portugal
2011 - 2013 Grant from FCT (Portuguese Government / EU) to conduct a research project in the field of Business Ethics (PTDC/EGE-GES/109925/2009)
Research Fellow
Universidade Nova de Lisboa Nova School of Business and Economics Unidade de Investigação, Portugal
2004 - 2012 Cocombine: Competition, Contents and Broadband for the Internet in Europe Sixth Framework Programme
2005 - 2008 Grant from EU (FSE/FEDER) for the development of a management project in the Portuguese Health Sector (POCTI/EGE/62908/2004)


Book chapter
  1. Luis F. Lages. "Innovation, commercialization, and sustainability of earth observation in space business". In Tensions and paradoxes, edited by Mart{\'i, 289-299. Springer, Cham, 2022.
  2. Carlos Reis-Marques; Luis F. Lages; Valentine Vix Caminati. "VCW for social impact in a developing country". In Personal development and entrepreneurship in a leadership academy, edited by {Basil, 141-141. Springer Cham, 2019.
  3. Yoel Asseraf; Luis F. Lages; Aviv Shoham. "Stimulating decision-making behavior and international marketing performance". In An abstract, 749-750. Springer Nature, 2019.
  4. Luis F. Lages; Vânia Fonseca; Miguel Paulino. "The VCW-Value Creation Wheel". In A Framework for market selection and global growth, edited by Leonidou, {Leonidas C., 253-280. Springer, 2018.
  5. Luis F. Lages. "Strategic orientation and export marketing". In The case of Portuguese wine exporters, 462-468. Springer Nature, 2015.
Conference paper
  1. José Manuel Pinheiro; Miguel Torres Preto; Luis F. Lages; Graça Silva. "Knowledge creation, turbulence, and manufacturing flexibility roles in business performance and operations performance". 2016.
Journal article
  1. Luis Filipe Lages; Nuno Catarino; Emanuel Gomes; Peter Toh; Carlos Reis-Marques; Mario Mohr; Sebastian Max Borde; et al. "Solutions for the commercialization challenges of Horizon Europe and earth observation consortia: co-creation, innovation, decision-making, tech-transfer, and sustainability actions". Electronic Commerce Research (2023): https://doi.org/10.1007/s10660-023-09675-8.
  2. Alvaro Lopes Dias; Luis F. Lages. "Measuring market-sensing capabilities for new product development success". Journal of Small Business and Enterprise Development 28 7 (2021): 1012-1034. https://doi.org/10.1108/JSBED-07-2019-0216.
  3. Pinheiro, José; Lages, Luis Filipe; Silva, Graça Miranda; Dias, Alvaro Lopes; Preto, Miguel T.. "Effects of absorptive capacity and innovation spillover on manufacturing flexibility". International Journal of Productivity and Performance Management ahead-of-p ahead-of-p (2021): http://dx.doi.org/10.1108/ijppm-04-2020-0156.
  4. Crespo, Cátia Fernandes; Lages, Luis Filipe; Crespo, Nuno Fernandes. "Improving subsidiaries' innovation through knowledge inflows from headquarters and peer subsidiaries". Journal of International Management 26 4 (2020): 100803. http://dx.doi.org/10.1016/j.intman.2020.100803.
  5. Pinheiro, José; Silva, Graça Miranda; Dias, Álvaro Lopes; Lages, Luis Filipe; Preto, Miguel Torres. "Fostering knowledge creation to improve performance: the mediation role of manufacturing flexibility". Business Process Management Journal 26 7 (2020): 1871-1892. http://dx.doi.org/10.1108/bpmj-10-2019-0413.
  6. Lages, Luis F.; Ricard, Antonin; Hemonnet-Goujot, Aurélie; Guerin, Anne-Marie. "Frameworks for innovation, collaboration, and change: Value creation wheel, design thinking, creative problem-solving, and lean". Strategic Change 29 2 (2020): 195-213. http://dx.doi.org/10.1002/jsc.2321.
  7. José Pinheiro; Luis F. Lages; Álvaro Lopes Dias; Graça Miranda Silva; Miguel Torres Preto. "Innovation reliability and variability strategies". International Journal of Knowledge-Based Development 11 4 (2020): 308-337. https://novaresearch.unl.pt/en/publications/a6e7a064-d4b3-4811-a984-71eedcec36ca.
  8. Asseraf, Yoel; Lages, Luis Filipe; Shoham, Aviv. "Assessing the drivers and impact of international marketing agility". International Marketing Review 36 2 (2019): 289-315. http://dx.doi.org/10.1108/imr-12-2017-0267.
  9. Silva, G.M.; Styles, C.; Lages, L.F.. "Breakthrough innovation in international business: The impact of tech-innovation and market-innovation on performance". International Business Review 26 2 (2017): 391-404. http://www.scopus.com/inward/record.url?eid=2-s2.0-85008676969&partnerID=MN8TOARS.
  10. Jahanmir, S.F.; Lages, L.F.. "The late-adopter scale: A measure of late adopters of technological innovations". Journal of Business Research 69 5 (2016): 1701-1706. http://www.scopus.com/inward/record.url?eid=2-s2.0-84959163927&partnerID=MN8TOARS.
  11. Lages, L.F.. "VCW-Value Creation Wheel: Innovation, technology, business, and society". Journal of Business Research (2016): http://www.scopus.com/inward/record.url?eid=2-s2.0-84975729876&partnerID=MN8TOARS.
  12. Silva, G.M.; Gomes, P.J.; Lages, L.F.. "Does importer involvement contribute to product innovation? The role of export market factors and intra-firm coordination". Industrial Marketing Management (2016): http://www.scopus.com/inward/record.url?eid=2-s2.0-85020279092&partnerID=MN8TOARS.
  13. Jahanmir, S.F.; Lages, L.F.. "The Lag-User Method: Using laggards as a source of innovative ideas". Journal of Engineering and Technology Management - JET-M 37 (2015): 65-77. http://www.scopus.com/inward/record.url?eid=2-s2.0-84948564754&partnerID=MN8TOARS.
  14. Costa, C.; Lages, L.F.; Hortinha, P.. "The bright and dark side of CSR in export markets: Its impact on innovation and performance". International Business Review 24 5 (2015): 749-757. http://www.scopus.com/inward/record.url?eid=2-s2.0-84937972889&partnerID=MN8TOARS.
  15. Tsinopoulos, C.; Lages, L.F.; Sousa, C.M.P.. "Export experience counts: Exploring its effect on product design change". R and D Management 44 5 (2014): 450-465. http://www.scopus.com/inward/record.url?eid=2-s2.0-84921958784&partnerID=MN8TOARS.
  16. Crespo, C.F.; Griffith, D.A.; Lages, L.F.. "The performance effects of vertical and horizontal subsidiary knowledge outflows in multinational corporations". International Business Review 23 5 (2014): 993-1007. http://www.scopus.com/inward/record.url?eid=2-s2.0-84904394049&partnerID=MN8TOARS.
  17. Silva, G.M.; Gomes, P.J.; Lages, L.F.; Pereira, Z.L.. "The role of TQM in strategic product innovation: An empirical assessment". International Journal of Operations and Production Management 34 10 (2014): 1307-1337. http://www.scopus.com/inward/record.url?eid=2-s2.0-84926394842&partnerID=MN8TOARS.
  18. Lages, L.F.; Mata, J.; Griffith, D.A.. "Change in international market strategy as a reaction to performance decline". Journal of Business Research 66 12 (2013): 2600-2611. http://www.scopus.com/inward/record.url?eid=2-s2.0-84883756448&partnerID=MN8TOARS.
  19. Hortinha, P.; Lages, C.; Lages, L.F.. "The trade-off between customer and technology orientations: Impact on innovation capabilities and export performance". Journal of International Marketing 19 3 (2011): 36-58. http://www.scopus.com/inward/record.url?eid=2-s2.0-80052842021&partnerID=MN8TOARS.
  20. Coelho, F.; Augusto, M.; Lages, L.F.. "Contextual Factors and the Creativity of Frontline Employees: The Mediating Effects of Role Stress and Intrinsic Motivation". Journal of Retailing 87 1 (2011): 31-45. http://www.scopus.com/inward/record.url?eid=2-s2.0-79952817219&partnerID=MN8TOARS.
  21. Sousa, C.M.P.; Lages, L.F.. "The PD scale: A measure of psychic distance and its impact on international marketing strategy". International Marketing Review 28 2 (2011): 201-222. http://www.scopus.com/inward/record.url?eid=2-s2.0-79955597000&partnerID=MN8TOARS.
  22. Lages, L.F.; Silva, G.; Styles, C.; Pereira, Z.L.. "The NEP Scale: A measure of network export performance". International Business Review 18 4 (2009): 344-356. http://www.scopus.com/inward/record.url?eid=2-s2.0-67349127119&partnerID=MN8TOARS.
  23. Lages, L.F.; Silva, G.; Styles, C.. "Relationship capabilities, quality, and innovation as determinants of export performance". Journal of International Marketing 17 4 (2009): 47-70. http://www.scopus.com/inward/record.url?eid=2-s2.0-73349134620&partnerID=MN8TOARS.
  24. Lages, L.F.; Lancastre, A.; Lages, C.. "The B2B-RELPERF scale and scorecard: Bringing relationship marketing theory into business-to-business practice". Industrial Marketing Management 37 6 (2008): 686-697. http://www.scopus.com/inward/record.url?eid=2-s2.0-49749084726&partnerID=MN8TOARS.
  25. Lages, L.F.; Abrantes, J.L.; Lages, C.R.. "The STRATADAPT scale: A measure of marketing strategy adaptation to international business markets". International Marketing Review 25 5 (2008): 584-600. http://www.scopus.com/inward/record.url?eid=2-s2.0-52649120317&partnerID=MN8TOARS.
  26. Lages, L.F.; Jap, S.D.; Griffith, D.A.. "The role of past performance in export ventures: A short-term reactive approach". Journal of International Business Studies 39 2 (2008): 304-325. http://www.scopus.com/inward/record.url?eid=2-s2.0-39649117574&partnerID=MN8TOARS.
  27. Seabra, C.; Abrantes, J.L.; Lages, L.F.. "The impact of using non-media information sources on the future use of mass media information sources: The mediating role of expectations fulfillment". Tourism Management 28 6 (2007): 1541-1554. http://www.scopus.com/inward/record.url?eid=2-s2.0-34548285407&partnerID=MN8TOARS.
  28. Abrantes, J.L.; Seabra, C.; Lages, L.F.. "Pedagogical affect, student interest, and learning performance". Journal of Business Research 60 9 (2007): 960-964. http://www.scopus.com/inward/record.url?eid=2-s2.0-34447642502&partnerID=MN8TOARS.
  29. Lages, L.F.; Lages, C.; Lages, C.R.. "Main consequences of prior export performance results: An exploratory study of European exporters". Journal of Euromarketing 15 4 (2006): 57-75. http://www.scopus.com/inward/record.url?eid=2-s2.0-33750634112&partnerID=MN8TOARS.
  30. Lages, L.F.; Lages, C.; Lages, C.R.. "European managers' perspective on export performance determinants". Journal of Euromarketing 15 2 (2006): 75-92. http://www.scopus.com/inward/record.url?eid=2-s2.0-33745596614&partnerID=MN8TOARS.
  31. Lancastre, A.; Lages, L.F.. "The relationship between buyer and a B2B e-marketplace: Cooperation determinants in an electronic market context". Industrial Marketing Management 35 6 (2006): 774-789. http://www.scopus.com/inward/record.url?eid=2-s2.0-33745642522&partnerID=MN8TOARS.
  32. Lages, C.; Lages, C.R.; Lages, L.F.. "The RELQUAL scale: A measure of relationship quality in export market ventures". Journal of Business Research 58 8 (2005): 1040-1048. http://www.scopus.com/inward/record.url?eid=2-s2.0-12344327561&partnerID=MN8TOARS.
  33. Lages, L.F.; Fernandes, J.C.. "The SERPVAL scale: A multi-item instrument for measuring service personal values". Journal of Business Research 58 11 SPEC. I (2005): 1562-1572. http://www.scopus.com/inward/record.url?eid=2-s2.0-26944483429&partnerID=MN8TOARS.
  34. Lages, L.F.; Lages, C.; Lages, C.R.. "Bringing export performance metrics into annual reports: The APEV scale and the PERFEX scorecard". Journal of International Marketing 13 3 (2005): 79-104. http://www.scopus.com/inward/record.url?eid=2-s2.0-33750630772&partnerID=MN8TOARS.
  35. Lages, L.F.; Montgomery, D.B.. "The relationship between export assistance and performance improvement in Portuguese export ventures. An empirical test of the mediating role of pricing strategy adaptation". European Journal of Marketing 39 7-8 (2005): 755-784. http://www.scopus.com/inward/record.url?eid=2-s2.0-21244455674&partnerID=MN8TOARS.
  36. Lages, C.; Lages, L.F.. "Antecedents of managerial public relations: A structural model examination". European Journal of Marketing 39 1-2 (2005): 110-128. http://www.scopus.com/inward/record.url?eid=2-s2.0-18844406490&partnerID=MN8TOARS.
  37. Lages, L.F.; Lages, C.R.. "The STEP Scale: A Measure of Short-Term Export Performance Improvement". Journal of International Marketing 12 1 (2004): 36-56. http://www.scopus.com/inward/record.url?eid=2-s2.0-1642371152&partnerID=MN8TOARS.
  38. Lages, Luis Filipe; Montgomery, David B.. "Export performance as an antecedent of export commitment and marketing strategy adaptation: Evidence from small and medium-sized exporters". European Journal of Marketing 38 9/10 (2004): 1186-1214. http://dx.doi.org/10.1108/03090560410548933.
  39. Lages, L.F.. "A Conceptual Framework of the Determinants of Export Performance: Reorganizing Key Variables and Shifting Contingencies in Export Marketing". Journal of Global Marketing 13 3 (2000): 29-51. http://www.scopus.com/inward/record.url?eid=2-s2.0-0347898668&partnerID=MN8TOARS.
  40. Lages, Luís Filipe. "Marketing lessons from Portuguese wine exporters: the development and application of a conceptual framework". Journal of Wine Research 10 2 (1999): 123-132. http://dx.doi.org/10.1080/09571269908718168.
  41. Lages, Luis Filipe; Shaw, Vivienne. "The Marketing Strategies of Port Wine Companies". International Journal of Wine Marketing 10 2 (1998): 5-23. http://dx.doi.org/10.1108/eb008678.


Other output
  1. Export Performance. Wiley International Encyclopedia of Marketing. 2010. Lages, Luis Filipe; Sousa, Carlos M. P.. http://dx.doi.org/10.1002/9781444316568.wiem06029.


Thesis Title
Degree Subject (Type)
Institution / Organization
2017 - 2021 Barriers to the uptake of screening for cervical cancer in Mozambique: three essays on value creation, institutional logics and emotions
Co-supervisor of Fulane, Gefra Gustavo
Saber Tropical e Gestão (PhD)
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2014 - 2018 Innovation through Technology Adoption in E-commerce Retailing
Co-supervisor of Azambuja, João
ISCTE Business School, Portugal
2014 - 2018 Strategic Determinants of Adaptability
Co-supervisor of Pinheiro, José Manuel
Universidade de Coimbra Faculdade de Economia, Portugal
2012 - 2016 Three Essays on Innovation and Entrepreneurship: The Role of Late-Adopters
Supervisor of Jahanmir, Sara F.
Gestão (PhD)
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2010 - 2014 Three Essays on Innovation: The Moderating Roles of Reputation for Innovation, CSR Principles and Managerial Perceptions of Environmental Turbulence
Co-supervisor of Costa, Cláudia
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2008 - 2012 Knowledge Transfer within Multinational Corporations: How Well does it Flow?
Supervisor of Crespo, Cátia Fernandes
Universidade de Lisboa Instituto Superior de Economia e Gestão, Portugal
2008 - 2011 The Impact of Innovation and Product Quality on Portuguese Exports
Co-supervisor of Silva, Graça
Universidade Nova de Lisboa Faculdade de Ciências e Tecnologia, Portugal
2006 - 2010 The Relative Impact of Customer and Technology Orientations on Innovation and Export Performance
Supervisor of Hortinha, Paula
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2005 - 2009 A Dynamic Perspective on Internet Capabilities and Export Marketing Performance
Co-supervisor of Beckers, Ingrid
Universiteit Maastricht, Netherlands
2002 - 2006 Marketing Culture and Performance: A Contingencial and Longitudinal Model
ISCTE Business School, Portugal
2001 - 2005 The Buyer-Seller E-Relationship
Co-supervisor of The Buyer-Seller E-Relationship
ISCTE Business School, Portugal

Committee member

Activity description
Institution / Organization
2015 - Current Director PhD Program TropikMan
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2012 - 2019 Member of "Comissão da Escola Doutoral" of Nova University
Universidade Nova de Lisboa, Portugal
2007 - 2009 Co-Director of the PhD Program in Economics and Management
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal
2007 - 2008 Director of the Undergraduate Programs in Economics and Management
Universidade Nova de Lisboa Nova School of Business and Economics, Portugal


2018 American Marketing Association Research in Excellence Award
American Marketing Association, United States
2009 IMR Best Paper in International Marketing
2003 Best paper award at International Applied Business Research Conference