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Thuc Do. Completed the Master in Master of Business Administration in Hospitality Management in 2010/06 by Queen Margaret University Division of Business Enterprise and Management and Bachelor in Bachelor degree in Tourism and Hospitality in 2007/07 by University of Economics Ho Chi Minh City. Attends the Doutoramento in Doctor of Philosophy (Ph.D) in Tourism Management by Universidade do Algarve - Campus de Gambelas since 2020/01. Published 1 articles in journals. Has 1 section(s) of books. Organized 2 event(s). Participated in 2 event(s). Supervised 3 work(s) of course completion of LSc/BSc. Participates and/or participated as PhD Student Fellow in 3 project(s) and Researcher in 2 project(s). Works in the area(s) of Social Sciences with emphasis on Economics and Business with emphasis on Economics.
Identification

Personal identification

Full name
Thuc Do

Citation names

  • Thuc Thi Mai Doan Do
  • Do T.T.M.D

Author identifiers

Ciência ID
6317-95CA-4468
ORCID iD
0000-0003-0079-769X

Email addresses

  • dodoanthuc@yahoo.com (Professional)

Telephones

Telephone
  • (+84) 329749578 (Personal)

Knowledge fields

  • Social Sciences - Economics and Business - Economics

Languages

Language Speaking Reading Writing Listening Peer-review
Vietnamese (Mother tongue)
English Advanced (C1) Proficiency (C2) Advanced (C1) Advanced (C1)
Education
Degree Classification
2020/01 - 2023/06
Ongoing
Doctor of Philosophy (Ph.D) in Tourism Management (Doutoramento)
Major in Tourism
Universidade do Algarve - Campus de Gambelas, Portugal
"AIRBNB STAKEHOLDERS PERCEPTION AND BEHAVIORAL INTENTION: A CASE OF AIRBNB IN VIETNAM" (THESIS/DISSERTATION)
2008/12 - 2010/06
Concluded
Master of Business Administration in Hospitality Management (Master)
Major in Hospitality Management
Queen Margaret University Division of Business Enterprise and Management, United Kingdom
"AN INVESTIGATION OF KEY FACTORS IN EXCEEDING CUSTOMER SATISFACTION IN UPSCALE HOTELS IN HO CHI MINH CITY" (THESIS/DISSERTATION)
2003/09 - 2007/07
Concluded
Bachelor degree in Tourism and Hospitality (Bachelor)
Major in Tourism and Hospitality
University of Economics Ho Chi Minh City, Vietnam
Affiliation

Teaching in Higher Education

Category
Host institution
Employer
2014/04 - 2019/06 Lecturer (University Teacher) Hoa Sen University, Vietnam
Hoa Sen University, Vietnam
2017/07 - 2017/08 Lecturer (University Teacher) ERC International, Vietnam

Others

Category
Host institution
Employer
2021/03/04 - 2021/12/21 Coaching Japanese student during their internship CoXplore, Vietnam
CoXplore, Vietnam
Projects

Grant

Designation Funders
2021/02 - Current The role of tourism on tourists' health related quality of life
UIDB/04020/2020
Researcher
Universidade do Algarve, Portugal
Ongoing
2020/10 - Current Airbnb hosts' continuance intention to use the platform in the context of Covid-19
UIDB/04020/2020
PhD Student Fellow
Universidade do Algarve, Portugal
Ongoing
2021/03 - 2022/12 Exploring the effect of Electronic Word-of-mouth (eWOM) on Airbnb potential consumers' purchase intentions: Do consumers' sense of power and psychological risk matter?
UIDB/04020/2020
PhD Student Fellow
Ongoing
2020/03 - 2021/12 Understanding Vietnamese Airbnb travelers' perception towards Airbnb and their (electronic) word-of-mouth intention
UIDB/04020/2020
PhD Student Fellow
Universidade do Algarve, Portugal
Ongoing

Other

Designation Funders
2021/11 - 2022/09 Uncovering the constraints of Airbnb non-users: A mixed-method approach
NIL
Researcher
Ongoing
2020/12 - 2022/06/30 The role of servicescape and perceived authenticity in enhancing Vietnamese customers' loyalty towards Korean restaurants: Do gender and celebrity attachment matter?
NIL
Researcher
Ongoing
2022/04 - 2022/05 Book review for the book "Peer-to-peer Accommodation and Community Resilience"
NIL
Researcher
Ongoing
Outputs

Publications

Book chapter
  1. Do, Thuc Thi Mai Doan. "Service Design of Franchise and Independent Japanese Restaurants in Ho Chi Minh City, Vietnam". In Service Excellence in Tourism and Hospitality, 11-25. Springer International Publishing, 2021.
    Published • 10.1007/978-3-030-57694-3_2
Conference paper
  1. Do T.T.M.D. "A literature review in Tour operators' perception towards sustainable tourism in Vietnam". Paper presented in International Conference in Business, Information, Tourism and Economics, Bangkok, 2018.
    Published
  2. Do T.T.M.D. "An investigation of key factors in exceeding customer satisfaction in upscale hotels in Ho Chi Minh City, Vietnam". Paper presented in The 5th Advances in Hospitality and Tourism Marketing and Management conference, Beppu, 2015.
    Published
Journal article
  1. "What influences Vietnamese Airbnb travelers’ positive electronic word-of-mouth intentions? An extension of the Mehrabian – Russell model". Consumer Behavior in Tourism and Hospitality (2022): http://dx.doi.org/10.1108/cbth-04-2021-0084.
    10.1108/cbth-04-2021-0084
Activities

Oral presentation

Presentation title Event name
Host (Event location)
2022/06/22 The role of servicescape in customers' perceived authenticity towards Korean Restaurant in Vietnam: Do gender and celebrity attachment matter? The INC 2022 "Tourism, Hospitality and Events: Innovation and Resilience during Uncertainty"
Cyprus University of Technology (Limassol)
2022/06/22 The effect of electronic word-of-mouth on Airbnb customers' purchase intention: Do consumers' sense of power and psychological risk matter?
Cyprus University of Technology (Limassol, Cyprus)
2022/03/15 Understanding Airbnb hosts' continued use of the platform in the Covid-19: The role of Superhost badge International Conference "Covid-19, Digital Transformation and Tourism Resilience
Hue University (Hue, Vietnam)
2018/08/08 A literature review in tour operator's perception towards sustainable tourism in Vietnam 2018 International Conference on Business, Information, Tourism, and Economics
University of Southern Denmark (Bangkok, Thailand)
2015/06/18 An investigation of key factors in exceeding customer satisfaction and rewarding customer loyalty to develop hotel industry in Ho Chi Minh City - Vietnam The 5th Advances in Hospitality and Tourism Marketing and Management (AHTMM)
Washington State University and Ritsumeikan Asia Pacific University (Beppu, Japan)

Supervision

Thesis Title
Role
Degree Subject (Type)
Institution / Organization
2021/04 - 2021/09 The sources and outcomes of Academic stress: A case of Vatel Ho Chi Minh City
Supervisor
Bachelor degree (Degree)
Vatel International Business School Hotel & Tourism Management, Hoa Sen University, Vietnam
2021/04 - 2021/09 External factors affecting students' attitude towards teamwork
Supervisor
Bachelor degree (Degree)
Vatel International Business School Hotel & Tourism Management, Hoa Sen University, Vietnam
2017/03 - 2017/07 An investigation of Vietnamese customer satisfaction towards their visit to Phu Quoc Safari, Vietnam
Supervisor
Degree in Hospitality Management (Degree)
Hoa Sen University, Vietnam

Event organisation

Event name
Type of event (Role)
Institution / Organization
2018/10 - 2018/10 Coordinating the logistic activities for Global conference on Business, Hospitality and Tourism research (2018/10 - 2018/10)
Conference (Member of the Organising Committee)
2016/08/01 - 2016/09/24 Leading the Vietnam - Japan Youth Exchange between Hoa Sen University and Tokyo Keizai University. Organizing the three-week program including academic and tourism activities. Training soft skills to Vietnamese and Japanese students (2016/09/03 - 2016/09/24)
Other (Co-organisor)
Hoa Sen University, Vietnam

Event participation

Activity description
Type of event
Event name
Institution / Organization
2018/03/01 - 2018/03/02 Participating the course "AUN (Asia Network Universities)-quality assessment at programme level" for the purpose of improving the effectiveness of QA system.
Workshop
AUN-QA Quality Assessment at Programme level
Center for Educational testing and quality assessment, Vietnam
2014/12/12 - 2014/12/20 Actively participating in the workshop about Innovation in teaching and organizational culture
Workshop
Innovation in teaching and organizational culture
School Educational Management Officer Ho Chi Minh City, Vietnam

Committee member

Activity description
Role
Institution / Organization
2022/09/01 - 2022/09/03 Appointed as Scientific Committee member of International Conference on Responsible Tourism and Hospitality (ICRTH) 2022. ICRTH2022 will be held on 1-3 September 2022 in Kuching, Sarawak, Malaysia using the hybrid approach. My key role will be a session chair and also looking for partnership with other academic institutions and industry experts.
Member
Sarawak Research Society, Malaysia

Consulting

Activity description Institution / Organization
2021/03/04 - 2021/12/31 Coaching/ Mentoring Japanese students to conduct their internship the most productively. Giving them advices according to their problems during the internship. Training them how to apply their knowledge into the real world. CoXplore, Vietnam

Course / Discipline taught

Academic session Degree Subject (Type) Institution / Organization
2015/09 - 2019/06 Theme Parks Theme Parks (Bachelor) Hoa Sen University, Vietnam
2015/03 - 2019/06 Tour Operations 1 Tour Operations 1 (Bachelor) Hoa Sen University, Vietnam
2014/09 - 2019/06 Travel product development Travel product development (Bachelor) Hoa Sen University, Vietnam
2014/04 - 2019/06 Introduction to Hospitality and Tourism industry Introduction to Hospitality and Tourism Management (Bachelor) Hoa Sen University, Vietnam
2017/07/01 - 2017/08/31 Customer relationship management Customer Relationship Management (Bachelor) ERC International, Vietnam
2017/07/01 - 2017/08/31 Housekeeping Management Housekeeping Management (Bachelor) ERC International, Vietnam

Evaluation committee

Activity description
Role
Institution / Organization Funding entity
2021/07 - 2021/08 Appointed as a Panel Judge for Sarawak Youth Talent 2021 (SYT2021). This competition focused on the theme Responsible behaviour towards Tourism, Arts and Culture in Sarawak.
Evaluator
Sarawak Research Society, Malaysia