Book chapter |
- Esteves, Fábia; Brito, Pedro Quelhas. "Electronic Games as a Touristic Promotional Tool". In Handbook of Research on Resident
and Tourist Perspectives on Travel Destinations, 389-418. IGI Global, 2020.
10.4018/978-1-7998-3156-3.ch018
- Teles Roxo, Mafalda; Quelhas Brito, Pedro. "“I See Myself, Therefore I Purchase”: Factors Influencing Consumer Attitudes Towards
m-Commerce AR Apps". In Augmented Reality and Virtual Reality, 51-63. United States: Springer International Publishing,
2020.
Published • 10.1007/978-3-030-37869-1_5
- Roxo, MT; Brito, PQ. "Augmented Reality: What Motivates Late Millennials towards Fashion Mobile Apps?". 2020.
10.1007/978-3-030-42545-6_102
- Barbosa, B.; Brito, P.Q.. "An Exploratory Study on Children’s Word-of-Mouth Communication". 895-903. 2019.
10.1007/978-3-030-02568-7_253
- Belem Barbosa; Pedro Quelhas Brito. "Ethical Challenges in Researching with Children: An Application Adopting a Mixed Method
Approach". 91-100. Springer International Publishing, 2018.
10.1007/978-3-319-61121-1_8
- Brito, P.Q.; Correia, A.; Barros, J.L.. "The perceived image of Cape Verde". 359-374. 2016.
- Fam, K.S.; Merrilees, B.; Brito, P.Q.. "Retail Promotion Practices in New Zealand, Australia and Portugal - A Comparison".
339-342. 2015.
10.1007/978-3-319-17356-6_103
- Farhangmehr, M.; Brito, P.Q.. "Sales Promotions: Prescriptive Definitions and the Managers View". 45-49. 2015.
10.1007/978-3-319-17320-7_13
- Monte, A; Soares, C; Brito, P; Byvoet, M. "Clustering for decision support in the fashion industry: A case study". 2013.
10.1007/978-3-319-00557-7_82
- Brito, PQ. "The "digitalisation" of youth: How do they manage and integrate digital technologies?". 2010.
10.4018/978-1-60566-792-8.ch019
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Conference paper |
- Pereira, J.; Brito, P.Q.. "The Consumer Influence of Digital Coupon Distribution Through a Referral Program". 2023.
10.1007/978-3-031-33258-6_16
- Dominique-Ferreira, S.; Gomes, H.; Brito, P.Q.; Prentice, C.. "Exploring the Role of Emotional Intelligence and Artificial
Intelligence on Luxury Value and Customer-Based Outcomes". 2023.
10.1007/978-981-19-6585-2_48
- Martins, M.; Roxo, M.T.; Brito, P.Q.. "The Impact of Surprise Elements on Customer Satisfaction". 2023.
10.1007/978-981-19-9099-1_38
- Braga, P; Brito, PQ; Roxo, MT. "Organisation, Classification and Analysis of Online Reviews Directed to Retail in the Municipality
of Porto". 2022.
10.1007/978-981-16-9268-0_42
- Cherkani, N; Brito, PQ. "Tourists' Precautions in an Unsafe Destination: The Case of Agadir, Morocco". 2018.
10.1007/978-3-319-67603-6_42
- Roxo, MT; Brito, PQ. "The Evolution of Azuma's Augmented Reality-An Overview of 20 Years of Research". 2017.
10.1007/978-3-319-56538-5_27
- Stoyanova, J; Brito, PQ; Georgieva, P; Milanova, M. "Comparison of consumer purchase intention between interactive and Augmented
Reality shopping platforms through statistical analyses". 2015.
10.1109/inista.2015.7276727
- Carneiro, AR; Jorge, AM; Brito, PQ; Domingues, MA. "Measuring the effectiveness of an e-commerce site throughweb and sales
activity". 2014.
10.1007/978-3-319-04849-9__10
- Stoyanova, J; Goncalves, R; Coelho, A; Brito, P. "Real-time Augmented Reality shopping platform for studying consumer cognitive
experiences". 2013.
10.1109/expat.2013.6703069
- Veiga, G.; Caramelo, F.; Malaca, P.; Brito, P.; Pires, J.N.. "On the use of robotics in implant dentistry research". 2012.
10.1109/BioRob.2012.6290844
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Journal article |
- Jianjian Mou; Pedro Quelhas Brito. "Destination Meanings Shaped by Home Environment: A Schema-Based Intra-Cultural Comparison
of Chinese and Macau Outbound Tourists in Europe". Leisure Sciences (2024): https://doi.org/10.1080/01490400.2021.1913267.
10.1080/01490400.2021.1913267
- Raut, U.R.; Pawar, P.A.; Brito, P.Q.; Sisodia, G.S.; Rafiuddin, A.; Rathore, A.. "Brand resonance: an empirical analysis of
mobile users in global marketplace". International Journal of Trade and Global Markets 17 2 (2023): 185-200. http://www.scopus.com/inward/record.url?eid=2-s2.0-85162040815&partnerID=MN8TOARS.
10.1504/IJTGM.2023.130758
- Sandra Torres; Pedro Quelhas Brito. "Fit and fun: Content analysis investigating positive body image dimensions of adolescents’
Facebook images". Cyberpsychology: Journal of Psychosocial Research on Cyberspace (2022): https://doi.org/10.5817/CP2021-5-7.
10.5817/CP2022-5-7
- Paulo Botelho Pires; José Duarte Santos; Pedro Quelhas de Brito; David Nunes Marques. "Connecting Digital Channels to Consumers’
Purchase Decision-Making Process in Online Stores". Sustainability (2022): https://doi.org/10.3390/su142114392.
10.3390/su142114392
- Sarmento, T.; Quelhas-Brito, P.. "Visual identity of cities: designers’ tools and meanings". Journal of Place Management
and Development 15 2 (2022): 182-201. http://www.scopus.com/inward/record.url?eid=2-s2.0-85108831315&partnerID=MN8TOARS.
10.1108/JPMD-06-2020-0056
- Quelhas-Brito, Pedro; Brandão, Amélia; Gadekar, Mahesh; Castelo-Branco, Sofia. "Diffusing fashion information by social media
fashion influencers: understanding antecedents and consequences". Journal of Fashion Marketing and Management: An International
Journal 24 2 (2020): 137-152. http://dx.doi.org/10.1108/jfmm-09-2019-0214.
Published • 10.1108/jfmm-09-2019-0214
- Sette, Guilherme; Brito, Pedro Quelhas. "To what extent are digital influencers creative?". Creativity and Innovation Management
(2020): http://dx.doi.org/10.1111/caim.12365.
Published • 10.1111/caim.12365
- Brito, PQ; Tones, S; Fernandes, J. "What kind of emotions do emoticons communicate?". ASIA PACIFIC JOURNAL OF MARKETING
AND LOGISTICS (2020):
10.1108/apjml-03-2019-0136
- Agapito, D; Brito, PQ. "A DYADIC APPROACH TO ADOLESCENTS' RISKY ONLINE BEHAVIORS". JOURNAL OF SPATIAL AND ORGANIZATIONAL
DYNAMICS (2020):
- Raut, Umesh Ramchandra; Pawar, Prafulla Arjun; Brito, Pedro Quelhas; Sisodia, Gyanendra Singh. "Mediating model of brand equity
and its application". Spanish Journal of Marketing - ESIC 23 2 (2019): 295-318. http://dx.doi.org/10.1108/sjme-04-2019-0021.
10.1108/sjme-04-2019-0021
- Raut, Umesh Ramchandra; Brito, Pedro Quelhas; Pawar, Prafulla Arjun. "Analysis of Brand Resonance Measures to Access, Dimensionality,
Reliability and Validity". Global Business Review 21 1 (2019): 162-175. http://dx.doi.org/10.1177/0972150919846964.
10.1177/0972150919846964
- Brito, Pedro Quelhas; McGoldrick, Peter J.; Raut, Umesh Ramchandra. "Shopping Centre Patronage: Situational Factors Against
Affect". Vision: The Journal of Business Perspective 23 2 (2019): 189-196. http://dx.doi.org/10.1177/0972262919844619.
Published • 10.1177/0972262919844619
- Fam, K; Brito, PQ; Gadekar, M; Richard, JE; Jargal, U; Liu, WC. "Consumer attitude towards sales promotion techniques: a multi-country
study". ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS (2019):
10.1108/apjml-01-2018-0005
- Roxo, MT; Brito, PQ. "Augmented reality trends to the field of business and economics: A review of 20 years of research".
Asian Journal of Business Research (2018):
10.14707/ajbr.180051
- Rocha, C; Brito, PQ. "Profiles identification on hierarchical tree structure data sets". JOURNAL OF APPLIED STATISTICS
(2018):
10.1080/02664763.2018.1442423
- Brito, PQ; Vale, VT. "Toward an integrated model of visitor's food Nostalgia and gender difference: A festival context". Event
Management (2018):
10.3727/152599518x15300559276967
- Oliveira Brochado, A; Brito, PQ; Oliveira Brochado, F. "Correlates of adults' participation in sport and frequency of sport".
SCIENCE & SPORTS (2017):
10.1016/j.scispo.2017.03.005
- Quelhas Brito, Pedro. "Augmented reality versus conventional interface: Is there any difference in effectiveness?". Multimedia
Tools and Applications (2017):
10.1007/s11042-017-4658-1
- Quelhas Brito, Pedro. "Marker versus Markerless Augmented Reality. Which Has More Impact on Users?". International Journal
of Human-Computer Interaction (2017):
10.1080/10447318.2017.1393974
- Brito, PQ; Rambocas, M. "Assessing the impact of mystery client traits on service evaluation". JOURNAL OF SERVICES MARKETING
(2016):
10.1108/jsm-01-2015-0004
- Meneses, R; Brito, PQ; Gomes, PC. "From offshore-provider to brand creator: fsQCA of footwear industry". JOURNAL OF BUSINESS
RESEARCH (2016):
10.1016/j.jbusres.2016.04.168
- Brito, PQ; Pratas, J. "Online brochures: relationship between message strategies and communicated attributes". ANATOLIA-INTERNATIONAL
JOURNAL OF TOURISM AND HOSPITALITY RESEARCH (2016):
10.1080/13032917.2015.1083208
- Brito, PQ; Soares, C; Almeida, S; Monte, A; Byvoet, M. "Customer segmentation in a large database of an online customized
fashion business". ROBOTICS AND COMPUTER-INTEGRATED MANUFACTURING (2015):
10.1016/j.rcim.2014.12.014
- Brito, PQ; Pratas, J. "Tourism brochures: Linking message strategies, tactics and brand destination attributes". TOURISM
MANAGEMENT (2015):
10.1016/j.tourman.2014.10.013
- Rambocas, M; Meneses, R; Monteiro, C; Brito, PQ. "Direct or indirect channel structures. Evaluating the impact of channel
governance structure on export performance". INTERNATIONAL BUSINESS REVIEW (2015):
10.1016/j.ibusrev.2014.07.002
- Stoyanova, J; Goncalves, R; Brito, PQ; Coelho, A. "Real-time augmented reality pemo platform for exploring consumer emotional
responses with shopping applications". International Journal of Online Engineering (2013):
10.3991/ijoe.v9is8.3379
- Brito, P.Q.. "Tweens' characterization of digital technologies". Computers and Education 59 2 (2012): 580-593. http://www.scopus.com/inward/record.url?eid=2-s2.0-84859189564&partnerID=MN8TOARS.
10.1016/j.compedu.2012.03.005
- Brito, P.Q.. "Teen conceptualization of digital technologies". New Media and Society 14 3 (2012): 513-532. http://www.scopus.com/inward/record.url?eid=2-s2.0-84859838873&partnerID=MN8TOARS.
10.1177/1461444811420822
- Brito, P.Q.. "Pre-teens and teens conceptualization of electronic games and internet". Proceedings - ICIDT 2012, 8th International
Conference on Information Science and Digital Content Technology 3 (2012): 621-625. http://www.scopus.com/inward/record.url?eid=2-s2.0-84866975994&partnerID=MN8TOARS.
- Barbosa, B.; Brito, P.Q.. "Do open day events develop art museum audiences?". Museum Management and Curatorship 27
1 (2012): 17-33. http://www.scopus.com/inward/record.url?eid=2-s2.0-84857078873&partnerID=MN8TOARS.
10.1080/09647775.2012.644694
- Brito, P.Q.. "Shopping centre image dynamics of a new entrant". International Journal of Retail and Distribution Management
37 7 (2009): 580-599. http://www.scopus.com/inward/record.url?eid=2-s2.0-69649091537&partnerID=MN8TOARS.
10.1108/09590550910964611
- Rebelo, C.; Brito, P.Q.; Soares, C.; Jorge, A.. "Factor analysis to support the visualization and interpretation of clusters
of portal users". Proceedings - 2006 IEEE/WIC/ACM International Conference on Web Intelligence (WI 2006 Main Conference
Proceedings), WI'06 (2007): 987-990. http://www.scopus.com/inward/record.url?eid=2-s2.0-42549112949&partnerID=MN8TOARS.
10.1109/WI.2006.77
- Rebelo, C.; Brito, P.Q.; Soares, C.; Jorge, A.; Brandão, R.. "Quantitative evaluation of clusterings for marketing applications:
A web portal case study". Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence
and Lecture Notes in Bioinformatics) 4874 LNAI (2007): 437-448. http://www.scopus.com/inward/record.url?eid=2-s2.0-38349080824&partnerID=MN8TOARS.
10.1007/978-3-540-77002-2_37
- Brito, P.Q.; Hammond, K.. "Strategic versus tactical nature of sales promotions". Journal of Marketing Communications
13 2 (2007): 131-148. http://www.scopus.com/inward/record.url?eid=2-s2.0-34347256348&partnerID=MN8TOARS.
10.1080/14697010601081969
- Pires, J.N.; Caramelo, F.J.; Brito, P.; Santos, J.; Botelho, M.F.. "Robotics in implant dentistry: Stress/strain analysis.
System overview and experiments". Industrial Robot 33 5 (2006): 373-380. http://www.scopus.com/inward/record.url?eid=2-s2.0-33747453109&partnerID=MN8TOARS.
10.1108/01439910610685043
- Fam, K.S.; Merrilees, B.; Brito, P.; Jozsa, L.. "Retail promotion objectives: Evidence from New Zealand, Portugal and Hungary".
Journal of Euromarketing 11 4 (2002): 5-26. http://www.scopus.com/inward/record.url?eid=2-s2.0-0038630908&partnerID=MN8TOARS.
10.1300/J037v11n04_02
- Polonsky, M.J.; Brito, P.Q.; Pinto, J.; Higgs-Kleyn, N.. "Consumer ethics in the European Union: A comparison of northern
and southern views". Journal of Business Ethics 31 2 (2001): 117-130. http://www.scopus.com/inward/record.url?eid=2-s2.0-0035343557&partnerID=MN8TOARS.
10.1023/A:1010780526643
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