| Book chapter |
- Randers, M.; Correia, R.; Venciute, D.; Fontes, R.. "Trust in influencer marketing: Factors influencing followers' perceptions
in the baltic countries". 1-20. 2023.
- Maria Randers; Ricardo Fontes Correia; Dominyka Venciute; Ruta Fontes. "Trust in Influencer Marketing". In Factors Influencing
Followers' Perceptions in the Baltic Countries. 2023.
10.4018/978-1-6684-8351-0.ch001
- Randers, Maria; Venciute, Dominyka; Correia, Ricardo; Fontes, Ruta. "Trust in influencer marketing: factors influencing followers’
perceptions in the baltic countries". IGI Global, 2023.
10.4018/978-1-6684-8351-0.ch001
|
| Conference paper |
- Aksionova, Evelina; Correia, Ricardo; Mendonça, Vítor; Fontes, Ruta. "The impact of user-generated content in shaping the
image of tourist destination across different generations". 2023.
10.23919/CISTI58278.2023.10211395
- Ribeiro, Mafalda; Correia, Ricardo; Franco, João; Correia, Ruta. "O marketing relacional como ferramenta de fidelização: o
caso dos hotéis Vila Galé". 2023.
10.23919/CISTI58278.2023.10211578
|
