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Identification

Personal identification

Full name
Filipe Manuel Sales Luís da Fonseca Rosário

Citation names

  • Rosário, Filipe

Author identifiers

Ciência ID
0219-2949-AB99
ORCID iD
0000-0002-5110-4008
Education
Degree Classification
2015/12/22
Concluded
 COMUNICACION AUDIOVISUAL Y PUBLICIDAD (Doctor)
Major in 0000
Universidad de Extremadura - Campus Badajoz, Spain
1996
Concluded
 Ciências da Comunicação (Licenciatura)
Major in Especialização: Publicidade
Universidade Autónoma de Lisboa, Portugal
Affiliation

Teaching in Higher Education

Category
Host institution 		Employer
2022/09/14 - Current Assistant Professor (University Teacher) Universidade Europeia, Portugal
2022/04/01 - Current Assistant Professor (University Teacher) Instituto Piaget de Almada, Portugal
2019/09 - 2022/08 Assistant Professor (University Teacher) Business and Economics School, Portugal
2018 - 2019 Teacher Coordinator (Polytechnic Teacher) Instituto Superior de Novas Profissões, Portugal
Outputs

Publications

Book
  1. Rosário, Filipe. Marcas de luxo em Portugal - Perfumes e Cosméticos. Novas Edições Académicas. 2018.
    Published
Book chapter
  1. Albérico Travassos Rosário; Paula Rosa Lopes; Filipe Sales Rosário. "Digital Political Marketing". In Challenges and Opportunities. 2025.
    10.4018/979-8-3693-6140-5.ch001
  2. Albérico Travassos Rosário; Paula Rosa Lopes; Filipe Sales Rosário. "Influencer Marketing in the Digital Ecosystem". 2023.
    10.4018/978-1-6684-8898-0.ch009
  3. Albérico Travassos Rosário; Paula Rosa Lopes; Filipe Sales Rosário. "Metaverse in Marketing". In Challenges and Opportunities. 2023.
    10.4018/978-1-6684-8851-5.ch010
  4. Albérico Travassos Rosário; Paula Rosa Lopes; Filipe Sales Rosário. "How the Metaverse Can Leverage the Business World". 2023.
    10.4018/978-1-6684-8851-5.ch003
  5. Rosário, A.T.; Lopes, P.R.; Rosário, F.S.. "Influencer marketing in the digital ecosystem". 132-166. 2023.
  6. Rosário, A.T.; Lopes, P.R.; Rosário, F.S.. "How the metaverse can leverage the business world". 51-82. 2023.
Conference paper
  1. Rosário, Filipe. Corresponding author: Rosário, Filipe. "The Delphi Technique in Outdoor Advertising". Paper presented in ERM, Aveiro, 2020.
    Published • 10.34190/erm.20.074
  2. Filipe Rosario. "Perfumes vendidos na Internet – Moda ou fenómeno?". 2013.
    DOI: https://doi.org/10.34624/sopcom.v0i0.15229
  3. Rosário, Filipe. "Análise da Imagem das empresas do sector da publicidade exterior". Paper presented in VII Congresso SOPCOM - Meios Digitais e Indústrias Criativas, PORTO, 2011.
    Published
Journal article
  1. Rosário, Albérico Travassos; Lopes, Paula; Rosário, Filipe Sales. "Sustainability and the Circular Economy Business Development". Sustainability 16 14 (2024): 6092. http://dx.doi.org/10.3390/su16146092.
    10.3390/su16146092
  2. Paula Rosa Lopes; Albérico Travassos Rosário; Filipe Sales Rosário. "Sustainable Brand Advertising—The Green Advertising for Generation Z, a Qualitative LRSB Analyze". Platforms (2024): https://doi.org/10.3390/platforms2020006.
    10.3390/platforms2020006
  3. Paula Rosa Lopes; Rosa Rodrigues; Fábio Sandes; Rui Estrela; Albérico Travassos Rosário; Filipe Sales Rosário; Filipe Rosario. "Social Media Advertising Influences Customers' Purchase Intention in Generation Z". 15TH GLOBAL CONFERENCE ON BUSINESS AND SOCIAL SCIENCES ON 14 - 15 SEPTEMBER 2023, NOVOTEL BANGKOK PLATINUM PRATUNAM, THAILAND (2023): http://dx.doi.org/10.35609/gcbssproceeding.2023.1(198).
    10.35609/gcbssproceeding.2023.1(198)
  4. Rosário, Filipe. "Events Role In Marketing And Communication Management". IBER 5 1 (2014): 122-140. https://recil.ensinolusofona.pt/bitstream/10437/7944/1/IBER_5__7.VARELA__LOPES_et_al.pdf.
    Open access • Published
  5. "The Motivations to by a Perfume". INTERNATIONAL BUSINESS AND ECONOMICS REVIEW (2011):
  6. Rosário, Filipe. "The Internet and the communication of outdoor advertising market. Web analyse of outdoor advertising companies in Portugal". IBER 3 1 (2011): 216-223. https://recil.ensinolusofona.pt/bitstream/10437/5385/1/17_iber3.pdf.
    Open access
Preprint
  1. Albérico Travassos Rosário; Paula Rosa Lopes; Filipe Sales Rosário. "How Digital Development Leverages Sustainable Development". 2025. https://doi.org/10.20944/preprints202504.1836.v1.
    10.20944/preprints202504.1836.v1
  2. Albérico Travassos Rosário; Paula Rosa Lopes; Filipe Sales Rosário. "The Digital Marketing for Sustainable Development". 2023. https://doi.org/10.20944/preprints202307.0330.v1.
    10.20944/preprints202307.0330.v1