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Ph.D. in Communication Sciences from the Catholic University, at the Faculty of Human Sciences, Master in Management from Universidade Nova SBE, and a degree in management from Iscte. 5 years of experience in FMCG companies and invited professor at Iscte, in the marketing area. Her research interests have been marketing, communications, and sustainability. Always eager to develop partnerships, and projects and add value to your daily life!
Identification

Personal identification

Full name
Inês Vazão Miguel

Citation names

  • Miguel, Inês

Author identifiers

Ciência ID
F016-343C-91F1
ORCID iD
0000-0002-5933-4705
Education
Degree Classification
2017/09/15 - 2022/01/30
Concluded
 Ciências da Comunicação (Doutoramento)
Universidade Católica Portuguesa, Portugal
"Desafios da Comunicação Organizacional em Organizações Educativas durante a fase de pandemia - estudo caso em dois colégios privados em Lisboa" (THESIS/DISSERTATION)
2013/09/02 - 2015/01/21
Concluded
 Management (Mestrado)
Universidade Nova de Lisboa NOVA SBE Venture Lab, Portugal
"Can Humour in Advertising make Healthy Food more appealing to Children?" (THESIS/DISSERTATION)
 15
2013/02/04 - 2013/06/30
Concluded
 Management (Licenciatura)
Czech University of Life Sciences of Prague, Czech Republic
 18
2010/09/15 - 2013/06/30
Concluded
 Management (Licenciatura)
ISCTE-Instituto Universitário de Lisboa, Portugal
 16
2012/07/01 - 2012/07/15
Concluded
 Summer School (Outros)
Major in Management
Southwestern University of Finance and Economics, China
Affiliation

Teaching in Higher Education

Category
Host institution 		Employer
2021/09/01 - Current Invited Assistant Professor (University Teacher) Instituto de Telecomunicações ISCTE-IUL, Portugal

Others

Category
Host institution 		Employer
2018/01/04 - 2019/12/31 Trade Marketing Coca-Cola European Partners, Portugal
2017/01/03 - 2017/12/20 Trade Marketing e Vendas Unilever Jerónimo Martins, Portugal
2016/02/16 - 2016/08/22 Marketing Premium Port Wine, United States
2015/02/09 - 2016/02/12 Trade Marketing Nestle Portugal S A, Portugal
Outputs

Publications

Conference paper
  1. Inês Vazão Miguel; Márcia Silva. "The transformation of the digital communication of educational organizations in the pandemic period: new practices and challenges". Paper presented in 11th World Conference on Information Systems and Technologies, WorldCIST 2023, Pisa, 2023.
    Published • 10.1007/978-3-031-45645-9_43
Journal article
  1. Inês Miguel; Márcia Silva. "Challenges and strategies of digital communication in an educational organization in Portugal, in the Covid-19 pandemic period". Comunicação e Sociedade 43 (2023): http://hdl.handle.net/10400.14/44911.
    Open access • Published • 10.17231/comsoc.43(2023).4462
Thesis / Dissertation
  1. "Desafios da Comunicação Organizacional em Organizações Educativas durante a fase de pandemia - Estudo Caso em dois colégios privados". PhD, 2022.
  2. Inês Vazão Miguel. "Desafios à comunicação interna nas organizações educativas durante e a pandemia Covid 19: estudo de caso de dois colégios privados em Lisboa". PhD, Universidade Católica Portuguesa, 2022. http://hdl.handle.net/10400.14/39730.
  3. Miguel, Inês. "Can Humour in Advertising make Healthy Food more appealing to Children?". Master, Universidade Nova de Lisboa Nova School of Business and Economics, 2015.
  4. Inês Miguel. "Can humour in advertising make healthy food more appealing to children?". Master, NOVA University Lisbon, 2015.
Activities

Supervision

Thesis Title
Role 		Degree Subject (Type)
Institution / Organization
2023/01/01 - 2023/09/30 A digital marketing and revenue estimation project for “Latte”
Supervisor
University Institute of Lisbon, Portugal
2023/01/01 - 2023/09/30 Honduran specialty coffee into the Portuguese market
Supervisor
University Institute of Lisbon, Portugal

Association member

Society Organization name Role
2023/01/01 - Current PWN Coordenação na equipa de Comunicação
2014/09/15 - 2015/01/31 Consumer Goods Lab at Nova Sbe
2014/09/01 - 2015/01/31 NOVA University Lisbon (External organisation) Member
2012/01/04 - 2012/12/31 AIESEC Communication Department
2012/09/15 - 2012/12/15 ISCTE JUNIOR CONSULTING Strategy & Business

Committee member

Activity description
Role 		Institution / Organization
2023/01/01 - 2023/01/01 Professional Women's Network (External organisation) Professional Women's Network, Portugal

Interview (tv / radio show)

Program Topic
2017/09/01 - 2017/12/31 Radio Dom Fuas Experiências marcantes

Mentoring / Tutoring

Topic Student name
2019/12/01 - 2019/12/20 Vários Alunos
Distinctions

Award

2015 Internship with seasoning" at Unilever
Unilever Jerónimo Martins, Portugal

Talent City, Portugal
2015 Innovation challenge at Nestlé
Nestle Portugal S A, Portugal
2013 Students honour role during the 3 years of under- graduate degree
ISCTE-Instituto Universitário de Lisboa, Portugal
2012 Leadership Tournament
ISCTE-Instituto Universitário de Lisboa, Portugal